A cracked windshield used to be a small repair. Now, with cameras, sensors, radar and ADAS recalibration, one pebble can turn into a $1,439 bill.
Today’s episode breaks down Hyundai’s possible U.S.-built body-on-frame truck and SUV strategy, Ram’s $39,995 Promaster City commercial van, Tesla’s $5,000 Cybertruck price hike, Lucid’s 1,070-horsepower Gravity GTS, dealer lots still relying on paper windshield cards, and the hidden repair cost of high-tech vehicles.
Today's Key Headlines
~Modern windshield replacement can average $1,439 once ADAS recalibration is included
~ADAS component transfer and recalibration can cost about $360, or 25% of the total bill
~Hyundai is considering U.S.-built rugged trucks and SUVs on a body-on-frame platform ~Ram revives the Promaster City with a $39,995 starting price and 2,000-pound payload
~Lucid’s Gravity GTS pushes the horsepower race to 1,070 horsepower
00:07 A cracked windshield becomes a $1,439 repair problem
01:47 Automakers realign fleets around utility and performance
02:04 Hyundai eyes U.S.-built body-on-frame trucks and SUVs
04:49 Ram revives the $39,995 Promaster City commercial van
06:39 Pricing volatility hits Maverick, Cybertruck and hyper-performance EVs
07:48 Dealer lots expose the physical-digital retail gap
09:50 ADAS windshields turn glass replacement into a tech repair
12:43 Big takeaway: cars are now fragile tech ecosystems
13:11 Outro: check the windshield price tag on the lot
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