🟪 Join 500+ Smart Entrepreneurs ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.gabemarusca.com ⁠⁠and learn each week for free, how to stop chasing leads, serve clients longer & enjoy freedom doing what you love, without burning out or breaking down.

In this episode, I chat with Emma Rees, a 4x founder across B2C, B2B and Enterprise SaaS, chairwoman at Deployed, and angel investor.

Starting at 15, when she quit school and walked door-to-door with her CV, she shares practical insights on customer discovery and investor conversations.

We discuss the critical difference between prevention and promotion questions that create bias in funding decisions for female founders.

Emma breaks down her systematic LinkedIn approach for reaching corporate decision makers and building relationships with potential customers.

We also explore why only 3% of funding goes to all-female founder teams and how unconscious bias affects investment patterns.

Join us as we talk through practical frameworks for validation, networking strategies that actually work, and preparing for high-stakes investor meetings.

🟪 Timestamps

(00:00) Introducing Emma Rees

(01:06) An Unexpected Career Journey

(03:49) Body Language and Networking

(06:23) Engaging with Investors and Founders

(11:23) Traits of Successful Founders

(13:43) Validating Your Business Idea

(25:02) Building Relationships on LinkedIn

(29:34) The Power of Giving Before Asking

(35:46) Challenges for Female Founders

(40:29) Addressing Bias in Investment

(44:50) Preparing for Investor Q&A

🟪 Connect with Emma Rees

• LinkedIn: https://www.linkedin.com/in/emmarees01
• Website: https://www.gambit.ac

🟪 Connect with Gabe Marusca

• Website: https://www.gabemarusca.com
• YouTube: https://www.youtube.com/@gabemarusca
• LinkedIn: https://www.linkedin.com/in/gabemarusca
• Instagram: https://www.instagram.com/gabemarusca
• X/Twitter: https://twitter.com/gabemarusca
• Facebook: https://www.facebook.com/maruscagabe
• TikTok: https://www.tiktok.com/@gabemarusca

Until Next Week,

Pura Vida!

🟪 Join 500+ Smart Entrepreneurs ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.gabemarusca.com ⁠⁠and learn each week for free, how to stop chasing leads, serve clients longer & enjoy freedom doing what you love, without burning out or breaking down.

In this episode, I sit down with Alexander Plank, an international certified mindset coach who helps business owners break free from limiting beliefs.We discuss the power limiting beliefs have over us, the most common one, and how to rewrite it and much more, like: practical boundary setting, the danger of money-focused vision, and why curiosity is the key to lifelong growth.

Join us for actionable tools to rewrite your limiting beliefs and create authentic success from the inside out.

🟪 Connect with Alexander Plank

• LinkedIn: https://www.linkedin.com/in/alexander-plank-coaching/
• 7 Days to Real Productivity: https://theangelonyourshoulderacademy.kit.com/7daystorealproductivity

🟪 Connect with Gabe Marusca

• LinkedIn: https://www.linkedin.com/in/gabemarusca/
• Website: https://www.gabemarusca.com
• YouTube: https://www.youtube.com/@gabemarusca
• Instagram: https://www.instagram.com/gabemarusca/
• X/Twitter: https://twitter.com/gabemarusca
• Facebook: https://www.facebook.com/maruscagabe/
• TikTok: https://www.tiktok.com/@gabemarusca

🟪 Timestamps

(00:00) Introduction Alexander Plank

(01:07) Understanding Mindset

(05:31) Common Limiting Beliefs

(09:17) Overcoming Limiting Beliefs

(16:24) Alex's Inspiring Journey

(24:02) Practical Tips for Self-Improvement

(35:15) Preparing Kids for the Future

(43:26) Connect with Alexander Plank

Until Next Week,

Pura Vida!

🟪 Join 500+ Smart Entrepreneurs ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.gabemarusca.com ⁠⁠and learn each week for free, how to stop chasing leads, serve clients longer & enjoy freedom doing what you love, without burning out or breaking down.

In this episode, I chat with Cari Kaufman, founder of Storyteller Wordsmith and brand strategist who helps founders find their authentic voice.

With a background in military and theater, she brings clarity to brand messaging that cuts through the noise generated by AI.

We discuss the StoryBrand framework, positioning clients as heroes rather than brands, and mining personal experiences to find your authentic voice. Cari shares practical tools for finding your unique stories, including her one-dollar notebook challenge.

We explore how authentic storytelling creates magnetic brands that attract ideal clients naturally.

Join us as we break down why your personal experiences are your greatest competitive advantage.

🟪 Timestamps

(00:00) Introducing Cari Kaufman

(05:02) The Power of Mentorship and Vision

(07:10) Navigating the Challenges of AI in Marketing

(11:48) Finding Your Unique Brand Voice

(16:11) How to Create a Business That Solves Real Problems

(23:15) Building a Compelling Brand Story

(26:35) Identify your Existing Unique Story

(32:01) The StoryBrand Framework

(40:31) Practical Steps to Uncover Your Stories

🟪 Connect with Cari Kaufman

• Website: https://storytellerwordsmith.com
• LinkedIn: https://www.linkedin.com/in/carikaufman

🟪 Connect with Gabe Marusca

• Website: https://www.gabemarusca.com
• YouTube: https://www.youtube.com/@gabemarusca
• LinkedIn: https://www.linkedin.com/in/gabemarusca/
• Instagram: https://www.instagram.com/gabemarusca/
• X/Twitter: https://twitter.com/gabemarusca
• Facebook: https://www.facebook.com/maruscagabe/
• TikTok: https://www.tiktok.com/@gabemarusca

Until Next Week,

Pura Vida!