Are You Growing Your Network or Waiting to Be Found? | Pondering Prompts
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Are You Growing Your Network or Waiting to Be Found? | Pondering Prompts
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If you have been listening to Ponder With Ashley for the founder interviews, welcome to something new.
This is the first Pondering Prompt on the podcast. Every week Ashley drops a short focused question designed to help you move your business forward. These prompts are inspired by questions she is asking herself as she builds and they are the same prompts that have been running on the YouTube channel every week. Now they are here too so you can take them with you wherever you listen.
This week's prompt is an uncomfortable one.
Are you actively growing your network or are you secretly hoping that people will find you?
Content alone is not a network growth strategy (at least not in the beginning). Most founders post once or twice, go to a few networking events, send a handful of emails, and then wonder why business is not showing up on their doorstep. Building an inbound engine takes time, consistency, and a lot of reps. In the meantime you need to be actively adding new people to your network and nurturing those connections with intention.
Going viral will not save you either. There are founders who have had viral moments that generated zero business because the people who saw that content were not their buyers. The right audience is built intentionally not accidentally.
This week take two minutes and get honest. Are you actively adding new people into your sphere of influence? If not, what is one thing you can do this week to change that?
In this episode:
- Why hoping people will find you is not a growth strategy
- Why most founders underestimate how long it takes to build a real inbound engine
- Why going viral does not always translate into business
- What one action this week could immediately expand your sphere of influence
New Pondering Prompts drop every week alongside founder interviews and Pondering Lessons. Subscribe so you never miss one.
Connect with Ashley:
Website: ponderthisconsulting.com
YouTube: youtube.com/@ponderwithashley
LinkedIn: www.linkedin.com/in/ashley-waddington
TikTok: @ponderwithashley
Instagram: @ponderthisconsulting
X: @ponderwithash