Are You Creative?

Funny, creative, and inspirational - OG Are You Creative family member Jaiden aka The Ragga Enforcer stepped into the studio back in March 2026. He’s been helping with the podcast since day one, but also is a creative powerhouse entrepreneur himself. We find out all about it. Nick calls him The Ragga Alan Sugar because he’s unstoppable with his business ideas, drive and hustle. His personality brings together everything he does into a coherent brand of Night Til Dawn. Displaying his roots in his brand is important for him. Jaiden was built in the East End of London, and gained his sense of culture and who he is. Authenticity and being true to yourself is key to him. Jaiden is also a Trustee of Culture Chelmsford and is making a big impact on creativity in the city. When he was 18 he started promoting club nights. Creating spaces with great music and a vibe that can be enjoyed without excessive alcohol or illegal substances. Reggae, ragga, soca, calypso. It’s never too late to learn about new cultures and music - Jaiden pushes for inclusivity for all people, races, and ages at his events. Music is education that can break down cultural barriers and facilitate discovery. His event Ragga Food and Vibes combines music and food in a day time Sunday street party vibe in Hot Box. He’ll cater for 60 to 100 people with Jamaican food. It spun out of putting on block parties from his house for his friends and neighbours, and cooking food, playing music. Sangita LOVES bashment! Jaiden always wants to work his hardest, do his best, and make sure he’s always moving forwards creating stability, security, and opportunity for himself. He is pure resilience and positivity. His background made him grow up fast and he had to take a lot of responsibility as a carer for his ill mother at an early age. He constantly learns new skills through his creative ventures. Talking about code switching and being true to yourself. Jaiden sees everything he can throw himself into as a learnable experience, and loves knowing ‘a little about a lot’. He created Ragga Jaba Punch, a punch drink focusing on natural ingredients (cranberry, carrot juice, tumeric), which is sold in places around Chelmsford. He's now got music, food and drink covered. Jaiden is promoting himself and his brand with funny videos on TikTok.

Night Til Dawn
Ragga Jaba Punch
Ragga Enforcer

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Chloë aka The Copper Cacti is a floral designer from Benfleet, then Hungary, then Southminster, then the final destination of Braintree. She has been obsessed with cacti since she could walk. Cacti is the plural of cactus btw. Chloë looks to be more sustainable in her business, and makes beautiful geometric terrarium centrepieces for weddings, that can live on beyond the special day. Terraria are like mini greenhouses - they can have a mini ecosystem within them, growing their own little world. Layering and the amount of water are very important. Ferns love a terrarium. Terraria can almost live forever. Desert-style cacti terrariums are open systems. Chloë will sometimes add fun little figures sometimes, like Bulbasaur, or Ewoks. These mini worlds are amazing to watch as they grow and develop. Desert terraria need a little more care, occasional misting, but they do thrive on neglect, not over watering. Cacti are not native to Essex - shock! But Chloë grows them and propagates them from cuttings. Adelle thinks all florists are gangsters. Chloë doesn’t do any traditional wedding like white roses, she wants people to get more individual, creative and emo. Chloë will now call her autobiography Me, Myself and Cacti. Chloë made dinosaurs for a dinosaur themed wedding, and added audio roar buttons to them. Chloë talks about the ‘booby cactus’. What would Chloë do for a Little Shop of Horrors wedding? Planning a Viking themed centrepiece. Chloë stays in contact with her couples after building a strong relationship with them planning their wedding flowers. Chloë often works on the same weddings as previous podcast guest Lucy Can’t Dance - like the Wedding Avengers. She loves asymmetry and individuality in plants. Convincing people to trust the creative process. The Copper Cacti started accidentally after Chloë had a mental breakdown and was signed off work, she started making terraria, and ended up with so many she had to sell some… The things you don’t see coming, bring you the most joy. A background in cheffing and catering gave transferable creative skills to Chloë when she started her floristry company. Chloë taught herself floristry from YouTube and having the eye. Building a supportive creative network. Are AI mock-ups making floristry briefs impossible? Pinterest and other sites are full of impossible AI floristry mock-ups that end up on wedding vision boards. Sustainability is important with weddings, to cut waste, and allow the centrepieces and spirit of the wedding to live on afterwards. Guests can take them home. Chloë calls herself a ‘sweaty little flower mechanic’ - her Instagram and social media presence is very honest, unhinged and relatable - perfect marketing. Anthurium flowers look like willies on a plate.

Multi-award winning Adelle (not that one) is back to co-host.

The Copper Cacti

The Copper Cacti on Instagram

Are You Creative? recorded by Adam at Lawker Media, Chelmsford, ESSEX
With live sound mixing by Kate Bishop

Edited by Nick Hearne
Artwork by Alpaca Antenna

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NSFW episode with swearing. Jasper promotes heavy metal shows with Dead Species, and sings for the death metal band Beyond Extinction. Trying to lose your Essex accent, and going to posh school. Sangita is the Essex Queen of Podcasting, official. Jasper is fully Essex, born and raised. Jasper was on the In The Abyss podcast at Essex Podcast Festival and Nick was impressed with his eloquence. Skullets are mullets for bald people, the ultimate heavy metal haircut. Mono dressing and eliminating decisions from your day so you can spend more time being creative. School uniform chat, is it good? Promoting shows and selling tickets for gigs is very hard work. The economics of putting on shows is complex. How to balance being in a band with school work. Why do schools encourage violin and classical instruments and not thrash metal bands? Dealing with tragedy from the loss of a member of a young band. Big up Mr.Rochester from Forged in Black, and heavy metal club at school. Practicing at different studios in Essex helps for building relationships and experiencing the diversity of the scene. Learnings from promoting shows as a teenager. Making things happen from action and effort - build it and they will come. No one is doing music for the same reason. Gigonomics - different expectations for different people. Putting the distance that a band has travelled on the merch stand price list. Bands rely on merch sales to cover travel costs. The importance of promoters establishing good relationships with venues. Why isn’t Essex on the touring circuit? Planning long term for growing a scene and establishment of gigs. Organic growth in music makes it more financially secure. Don’t try to get big too fast. The changing face of ticket sales - 75% are now on the week of the show, compared to pre-COVID when gigs would sell out early. Big up Gareth Kelly from Music Venue Trust. The multiple factors affecting gig ticket sales, like reliable transport links. Creating safe night time economies. Finding your death metal voice! Learn by doing and be careful that you don’t damage your throat. Sangita learns death metal vocals from Jasper. Looking after your voice at gigs. The Essex Beyonce. Bay Days festival and how awesome it is for Essex to have our own metal festival.

Beyond Extinction

Dead Species Booking

Jasper on Instagram

Are You Creative? recorded by Adam at Lawker Media, Chelmsford, ESSEX
Edited by Nick Hearne
Artwork by Alpaca Antenna

Don't forget to like, subscribe, share and all the good stuff.

Follow our Instagram for latest news and behind the scenes photos

Send comments, questions, or suggestions for fascinating creative people in Essex give us a shout on our Instagram

Thanks to NGDA for their support