In episode 9 of Frog’s How to Scale podcast, Senior Partner Steven Dunne speaks with Frog Operating Partner, Andrew Betteley and Frog’s Head of Marketing at Frog, Dominic Rodgers, about our recent experience of building an AI search engine.

With the speed at which AI capabilities has been advancing in the last couple of years, the landscape of what is possible is constantly changing. This means that it is hard to know how best to approach utilising AI technologies in your business and how to execute them effectively.

Having developed a customised large language model (LLM) trained exclusively on Frog’s extensive library of toolkits, podcasts, videos, and articles, Andrew and Dominic discuss their own experiences, the challenges of the process, why they have done it, and how businesses should approach using AI both operationally and within their product(s).

Andrew is an experienced CTO with over 20 years’ experience in software development in companies from startup through investment, private equity and onto exit.

Dominic has over 15 years’ experience in content strategy, sales and marketing, working across publishing, technology, and financial services. He produces the Frog Operating Partners’ How to Scale toolkits, podcasts and articles, helping software leaders overcome the challenges they face through scale-up.

In this episode we cover 3 focus areas:

• The vision – What are the reasons for deciding to use AI and how do you decide upon the vision for your application.
• Ensuring integrity – Many AI technologies have been employed without great success. How can you manage the process to ensure your end-result has integrity and matches your company’s values.
• Lessons learnt through the process – When and how to start using AI, what to look out for when managing an AI deployment project and avoiding the pitfalls involved.

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