Agency Principals Podcast | Ep08 | Build an Agency AI OS
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In this episode, Simon talks to Stanley Henry, CEO of Auckland based organic social agency: The Attention Seeker. Stan shares how his agency leverages AI, through Kevan a Context Brain built around his specific agency knowledge and skills. Through Kevan attn:Seeker automatesand optimizes agency operations, pricing, and client management, transforming the way that an indie of 18 staff can compete with larger players.
key topics
Kevan as an omnipotent agency AI system
The evolution of Stanley Henry's agency and its scale
The role of AI in automating agency admin and creative processes
Building a client lifecycle workflow powered by AI
Using AI to develop pricing models and client satisfaction metrics
The importance of a focused niche in AI adoption for agencies
The early days of AI adoption and the importance of experimentation
How small agencies can leverage AI for competitive advantage
Chapters
00:00
Introduction to Stanley Henry and Kevan
01:03
Who is Kevan and how it started
02:02
About the Attention Seeker agency
03:19
The impact of ChatGPT and AI on agency work
04:29
Rebuilding the website with AI in one day
05:15
Transforming agency operations with Kevan
06:06
AI in creative development versus administration
08:05
Agency workflow with Kevan
10:00
Automating client onboarding and project management
12:19
Building a pricing engine with AI
14:07
Using AI to measure client health and satisfaction
15:54
Lessons learned and blind alleys in AI projects
16:55
Valuing Kevan as an asset in agency M&A
20:29
Is it too late for agencies to leverage AI?
21:26
Final thoughts and where to find Stanley