『Against The Sales Odds』のカバーアート

Against The Sales Odds

Against The Sales Odds

著者： Lance Tyson
無料で聴く

Sales is a high-stakes team sport, and without the proper guidance, you might find yourself asking, "Do I have the right strategy to close this deal" "How do I reach the next level in my career?" Don't let this be you! Whether you're a solopreneur, a start-up, a C-Suite executive, or just starting, Against the Sales Odds with Lance Tyson is your roadmap through the world of complex sales.


Join me, Lance Tyson, and influential business leaders from various industries for in-depth discussions on entrepreneurship, business challenges, and strategies from their unique perspectives. Discover the philosophies and methodologies that drive success as these incredible guests reveal how they develop leadership styles, create self-sustaining sales cultures, and hone the skills necessary to thrive in today's dynamic business environment.


With decades of experience, I've seen firsthand what it takes to succeed. As Founder, President, and CEO of Tyson Group, I've developed tailored training and consulting services to powerhouses like the Dallas Cowboys, the New York Yankees, and Turner Construction, driving billions in revenue. My expertise spans other industries, including technology, logistics, finance, healthcare, construction, real estate, manufacturing, healthcare, and more.


Tyson Group has been recognized as a Top Sales Training Company by Selling Power magazine for the past three years. It has twice been named The Sales Consulting Practice of the Year by the Stevie Awards and has also been recognized as an Inc. 5000 organization. I aim to help business leaders increase sales, hit revenue quotas, and seal complex deals. I have authored three best-selling books with a fourth on the way, solidifying my place as a thought leader in the sales world. Reaching the next level in your career requires passion, effort, skill, and resources. Through my long sales-consulting career and the fascinating experiences of my guests, Against the Sales Odds creates an essential playbook for businesspeople of different acumens everywhere. Listen to our informative conversations and transform your doubts into confidence, building an ever-growing, profitable business.


Tune in to Against the Sales Odds with Lance Tyson

at https://www.tysongroup.com/podcast.


Embrace the opportunity and become the business leaders of your dreams today!

Copyright 2026 | All Rights Reserved | https://www.lancejtyson.com/podcast マネジメント マネジメント・リーダーシップ リーダーシップ 出世 就職活動 経済学
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  • Insights: The Cycle Sales Teams Get Stuck In

    Insights: The Cycle Sales Teams Get Stuck In
    2026/07/09

    Missed targets lead to more pressure. More pressure leads to rushed conversations. Rushed conversations lead to fewer wins. And before long, the entire team is working harder but getting worse results.


    In this short Insights episode of Against the Sales Odds, Lance Tyson and Victor Bilgen, Vice President, Diagnostic Solutions, Tyson Group, break down the cycle that keeps sales teams from reaching their potential and shares practical ways sales leaders can interrupt it before it becomes the norm.


    If your team feels busy but isn't making the progress it should, this episode is worth a listen.

    👉If you're looking to elevate your selling strategy, shift your perspective, and compete where the decision actually happens, this episode is a must-listen.

    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment

    Check out Lance's Bestseller Books:

    The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor

    Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame

    Download our playbooks: https://www.tysongroup.com/sales-playbooks

    Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K

    Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter

    Follow Lance across Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson


    Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
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    10 分
  • What It Takes to Lead Sales for World-Class Sports Properties

    What It Takes to Lead Sales for World-Class Sports Properties
    2026/06/19

    Few sales leaders manage a portfolio as complex as Randy Wills. As Vice President of Ticket Sales for the Miami Dolphins and Miami Open, he oversees ticket sales and revenue strategy across multiple world-class properties, including NFL games, tennis, international soccer matches, concerts, and other marquee events hosted at Hard Rock Stadium.


    In this episode of Against The Sales Odds, Lance Tyson sits down with Randy to trace his path from Michigan to the global stage of sports sales. Their conversation unpacks what it takes to build and scale high-performing sales teams, design fan experiences that translate across markets and cultures, and lead through the pressure that comes with selling at this level.


    Randy also shares the perspective he's earned along the way on what real success looks like, and why getting there requires more than ambition.


    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment


    Check out Lance's Bestseller Books:

    The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor

    Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame

    Download our playbooks: https://www.tysongroup.com/sales-playbooks

    Schedule a call with Tyson Group: https://www.tysongroup.com/contact-us/

    Follow Lance on Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson

    🎧 Tune in as Lance shares the mindset, behaviors, and tactics that separate average reps from elite performers.


    Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
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    45 分
  • Culture, Structure, and Process: What Builds High-Performing Sales Teams

    Culture, Structure, and Process: What Builds High-Performing Sales Teams
    2026/05/21

    In this episode of Against the Sales Odds, Lance Tyson sits down with Jared Kozinn, Deputy AD | Chief Revenue & Marketing Officer at Michigan State University Athletics, to unpack what it takes to build sales organizations that win.

    Jared traces his path from law school graduate to one of the most respected revenue executives in sports, with stops at the St. Louis Blues, Kansas City Royals, San Francisco 49ers, Milwaukee Brewers, Detroit Lions, Arizona Coyotes, and Pittsburgh Pirates along the way. The conversation moves between the boardroom and the locker room, focused on a single question: what actually drives sustainable performance?

    Lance and Jared dig into:

    • Why culture, structure, and process are the foundation of every high-performing sales team
    • How sports organizations have evolved into sophisticated revenue businesses
    • What it takes to build consultative, value-driven sales teams
    • The strategies behind premium sales, sponsorship growth, and venue revenue optimization
    • Leadership lessons learned through adversity, change, and mentorship
    • The changing landscape of college athletics and what it means for revenue leaders


    Whether you work in sports, sales, or leadership, this episode offers practical insights on building teams, driving revenue, and leading through change.


    👉 If you're looking to elevate your selling strategy, shift your perspective, and compete where the decision actually happens, this episode is a must-listen.


    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment


    Check out Lance's Bestseller Books:

    The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor

    Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame


    Download our playbooks: https://www.tysongroup.com/sales-playbooks


    Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K


    Follow Lance across Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson


    🎧 Tune in as Lance shares the mindset, behaviors, and tactics that separate average reps from elite performers.
    続きを読む 一部表示
    44 分
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