『Against The Sales Odds』のカバーアート

Against The Sales Odds

Against The Sales Odds

著者： Lance Tyson
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Sales is a high-stakes team sport, and without the proper guidance, you might find yourself asking, "Do I have the right strategy to close this deal" "How do I reach the next level in my career?" Don't let this be you! Whether you're a solopreneur, a start-up, a C-Suite executive, or just starting, Against the Sales Odds with Lance Tyson is your roadmap through the world of complex sales.


Join me, Lance Tyson, and influential business leaders from various industries for in-depth discussions on entrepreneurship, business challenges, and strategies from their unique perspectives. Discover the philosophies and methodologies that drive success as these incredible guests reveal how they develop leadership styles, create self-sustaining sales cultures, and hone the skills necessary to thrive in today's dynamic business environment.


With decades of experience, I've seen firsthand what it takes to succeed. As Founder, President, and CEO of Tyson Group, I'vI'veovided tailored training and consulting services to powerhouses like the Dallas Cowboys, the New York Yankees, and Turner Construction, driving billions in revenue. My expertise spans other industries, including technology, logistics, finance, healthcare, construction, real estate, manufacturing, healthcare, and more.


Tyson Group has been recognized as a Top Sales Training Company by Selling Power Magazine for the past three years. It has twice been named The Sales Consulting Practice of the Year by the Stevie Awards and has also been recognized as a 2023 Inc. 5000 organization. I aim to help business leaders increase sales, hit revenue quotas, and seal complex deals. I have authored three best-selling books with a fourth on the way, solidifying my place as a thought leader in the sales world. Reaching the next level in your career requires passion, effort, skill, and resources. Through my long sales-consulting career and the fascinating experiences of my guests, Against the Sales Odds creates an essential playbook for businesspeople of different acumens everywhere. Listen to our informative conversations and transform your doubts into confidence, building an ever-growing, profitable business.


Tune in to Against the Sales Odds with Lance Tyson

at https://www.tysongroup.com/podcast.


Embrace the opportunity and become the business leaders of your dreams today!

Copyright 2025 | All Rights Reserved | https://www.lancetyson.com/podcast マネジメント マネジメント・リーダーシップ リーダーシップ 出世 就職活動 経済学
エピソード
  • In-Sights: Start Reading the Buying Signals

    In-Sights: Start Reading the Buying Signals
    2025/10/27

    In this In-Sights episode of Against the Sales Odds, Lance breaks down one of the most common traps in sales — buying signals. Too often, salespeople jump in with what they think instead of paying attention to what the buyer is signaling. Lance explains how to identify real buying cues, when to speak, and when to step back — so every conversation moves you closer to a close.

    👉 Tune in now and rediscover why the first steps in sales are the most powerful.

    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment

    Check out Lance's Bestseller Books:

    The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor

    Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame


    Download our playbooks: https://www.tysongroup.com/sales-playbooks

    Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K

    Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter

    Follow Lance across Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson

    Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
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    6 分
  • In-Sights: The First Sales Process

    In-Sights: The First Sales Process
    2025/09/27

    In this episode of Against the Sales Odds, Lance Tyson breaks down the very first sales process — the foundation every deal is built on. Too often, sales is overcomplicated with jargon, shortcuts, and “hacks.” But at its core, sales is a simple game of following the basics. Lance shares how top performers win not by reinventing the wheel, but by executing the fundamentals with consistency: building trust, asking the right questions, and moving prospects through a proven process. Whether you’re a new rep or a seasoned leader, this episode is a reminder that success in sales doesn’t come from complexity — it comes from discipline, clarity, and sticking to the process.

    👉 Tune in now and rediscover why the first steps in sales are the most powerful.

    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment


    Check out Lance's Bestseller Books:

    The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor

    Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame

    Download our playbooks: https://www.tysongroup.com/sales-playbooks

    Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K

    Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter

    Follow Lance across Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson

    Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
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    9 分
  • Building Championship Culture: Leadership & Growth With Mike Tomon Of The Houston Texans

    Building Championship Culture: Leadership & Growth With Mike Tomon Of The Houston Texans
    2025/09/16

    In this episode, Lance Tyson sits down with Mike Tomon, President of the Houston Texans, to explore what it takes to lead a world-class sports organization on and off the field.

    Mike shares how his role spans sales, marketing, community impact, legal, HR, communications, data, event operations, and guest experience—all with one goal: enabling the Texans to deliver the best product on game day.

    From his early start at IMG and sales stints with the Cleveland Cavaliers, Phoenix Suns, and Charlotte Bobcats to senior roles at AEG and Legends, Mike’s career is a masterclass in building teams, scaling organizations, and navigating transformative moments.

    Key insights include:

    • Crafting a clear vision, alignment, and communication across every level of an organization
    • Rebuilding culture and productivity in challenging markets
    • Lessons from global growth at Legends and premium revenue strategies at AEG
    • Preparing for the Texans’ next chapter, including future facilities and fan experience

    Whether you’re in sports, sales, or leadership, Mike’s journey is packed with practical wisdom on building strong teams, scaling with intention, and staying authentic as a leader.

    Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment

    Check out Lance's Bestseller Books:

    • The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor
    • Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame

    Download our playbooks: https://www.tysongroup.com/sales-playbooks

    Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K

    Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter

    Follow Lance across Social Media:

    LinkedIn - https://www.linkedin.com/in/lancetyson/

    Instagram - https://www.instagram.com/lance_tyson_1/

    X - https://x.com/lancetyson

    Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast
    続きを読む 一部表示
    44 分
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