『Adrienne Barker Speaks: No Prep Needed』のカバーアート

Adrienne Barker Speaks: No Prep Needed

Adrienne Barker Speaks: No Prep Needed

著者： Adrienne Barker MAS
無料で聴く

【Amazonプライム会員限定】今ならプレミアムプランが4か月 月額99円。

10月19日まで。※適用条件あり
Welcome to 'No Prep Needed LIVE Show. Let's dive deep into the world of business without any fluff or filler. Join me as we uncover the strategies, insights, and stories from successful entrepreneurs and industry leaders. From startup tips to scaling strategies, we've got you covered. Tune in to 'No Prep Needed' for your weekly dose of business brilliance.2025 PROFESSIONAL GLOBAL ETIQUETTE マネジメント マネジメント・リーダーシップ リーダーシップ 経済学
エピソード
  • Are You Actually Media Ready?

    Are You Actually Media Ready?
    2026/10/02
    What actually makes someone media ready? It isn't simply having a great story, impressive credentials or years of experience. In this live bonus episode, Adrienne Barker shares the perspective most people trying to get booked on podcasts rarely hear: what happens on the other side of the pitch. The recording begins with the conclusion of Ramon Ray's live show before Ramon hands the microphone to Adrienne for her live segment. Adrienne opens with a timely Stop.Verify.Protect scam alert covering Facebook advertising and Marketplace scams before turning to one of her favorite subjects: visibility and media readiness. As a podcast producer who both sends and receives guest pitches, Adrienne explains why so many pitches fail before a producer ever discovers how good the potential guest may actually be. Vague introductions. Missing bios. No LinkedIn profile. No website. Generic claims such as “thought leader” or “visionary entrepreneur.” Fifteen prewritten interview questions. Long emails. Photos that cannot actually be used by the media. Adrienne has seen them all. Her message is simple: having a great story and making that story easy for the media to understand are two very different things. She explains what podcast producers and media professionals actually need, why personalization means much more than putting someone's first name in an email, and why she would rather receive two or three strong conversation directions than a completely scripted interview. Adrienne also discusses the importance of a strong LinkedIn presence, professional high-resolution photography, and creating media assets that can be used across podcasts, publications, websites, newsletters, and social media. The episode closes with a look at PressLaunch.vip and the growing Media Contributors Network, designed to connect people who can contribute to media through interviews, reporting, writing, sources, and event coverage. If you're trying to become more visible, get booked on podcasts, or position yourself as a credible media resource, this bonus episode gives you a behind-the-scenes look from the producer's side of the inbox. • A great story is not enough. A producer needs to quickly understand who you are, why you matter, and why the audience should care. • Stop sending generic pitches. “Thought leader,” “visionary” and “transformational” mean very little without evidence. • Give producers the basics immediately. Name, short bio, LinkedIn, website, accomplishments and why the guest fits that particular show. • Do not script the entire interview. Two or three strong conversation directions are usually more valuable than fifteen predetermined questions. • Personalization is about relevance. Using someone's name is not personalization. Understanding the show and explaining why the guest belongs there is. • LinkedIn matters. Producers researching business guests are likely to look there first. • Your photograph is a media asset. Have professional, high-resolution vertical and horizontal images ready for podcasts, publications, websites and social media. • Think contribution, not just publicity. Media opportunities can include being interviewed, quoted, writing articles, covering events and becoming a trusted source. “Having a great story and being easy for the media to cover are two completely different things.”— Adrienne Barker Stop.Verify.Protecthttps://StopVerifyProtect.com PressLaunchhttps://PressLaunch.vip Authority Audithttps://AuthorityAudit.vip Media Contributors NetworkVisit PressLaunch.vip and select the Media section. Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    42 分
  • Stop Wasting Money at Trade Shows

    Stop Wasting Money at Trade Shows
    2026/09/19
    Showing up at a trade show with an attractive booth, a pile of giveaways, and a hopeful smile is not a marketing strategy. It is what Jen Kelly calls “the trade show prayer,” and it can become a very expensive way to wait for something to happen. In this episode of Adrienne Barker Speaks: No Prep Needed, Adrienne sits down with Jen Kelly, founder of New Initiatives Marketing, to discuss how B2B companies can turn trade shows, technical expertise, and strong reputations into measurable business opportunities. Jen explains why successful trade-show marketing begins long before the doors open and continues after the booth has been packed away. From preparing employees to engage visitors to developing a clear message and following up with leads, every part of the experience should support a larger business objective. The conversation also explores the fractional CMO model and why growing companies may benefit from experienced marketing leadership without hiring an entire in-house department. Jen shares how her team supports engineering, industrial, technology, and professional-services companies that are excellent at what they do but may struggle to explain, promote, or expand what they offer. Adrienne and Jen also discuss the appropriate role of artificial intelligence in marketing. AI can support a knowledgeable team, but it cannot replace the industry experience and critical thinking required to recognize when its recommendations are incomplete, generic, or simply wrong. Why “the trade show prayer” wastes time and money How to prepare employees for booth duty What companies should do before, during, and after a trade show Why booth representatives must understand the product or service How trade shows can reveal potential clients, partners, distributors, and competitors The difference between an in-house marketing leader and a fractional CMO How fractional marketing gives companies access to an experienced team Why technical and engineering companies need specialized marketing support How Jen built her company after being laid off during the 2008–2009 recession What women-owned certification can and cannot do for a business Why AI still requires experienced human oversight Jen Kelly is the founder and CEO of New Initiatives Marketing, a woman-owned fractional marketing company based in Toronto and serving businesses across Canada and the United States. After building her career with organizations including Siemens, Motorola, Future Shop, and the Financial Times, Jen launched her own company to provide experienced marketing leadership and execution to organizations that do not have a complete in-house marketing department. Her team specializes in B2B marketing for engineering, industrial, technical, and professional-services companies, helping clients introduce new products, enter new markets, strengthen their messaging, and build marketing systems that support long-term growth. Website: https://newinitiativesmarketing.com LinkedIn: https://www.linkedin.com/in/jenniferkelly/ https://podcasts.apple.com/us/podcast/adrienne-barker-speaks-no-prep-needed/id1736383646 Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    42 分
  • What Makes You Truly Irresistible? Dr. Larry Gould

    What Makes You Truly Irresistible? Dr. Larry Gould
    2026/08/31
    What makes a person, product, service, or company truly irresistible? In this lively, honest, and delightfully unscripted conversation, Adrienne Barker sits down with Dr. Larry J. Gould, better known as “Mr. Irresistible.” Larry’s journey began when he left school at 15 and started working in retail. He went on to build two multimillion-dollar international businesses, become a mentor at Cornell Tech, and help entrepreneurs develop the confidence and strategy needed to build businesses people cannot resist. Larry shares why not fitting in can become one of your greatest strengths, why entrepreneurs must learn to sell themselves without feeling as though they are bragging, and why failure should be treated as information rather than a final verdict. Adrienne and Larry also explore confidence, rejection, asking better questions, taking calculated risks, using AI without losing the human connection, and the emotional realities of entrepreneurship. This conversation is candid, funny, unpredictable, and packed with lessons for anyone building a business or trying to become more confident in what they bring to the table. Why being different can become a competitive advantage. What it really means to be “irresistible.” Why selling yourself often feels harder than selling a product. How confidence changes the way people receive your message. Why entrepreneurs need to become comfortable with rejection. How open-ended questions create better conversations. Why failure is part of the entrepreneurial process. The emotional and mental health pressures facing startup founders. How to take risks without allowing fear to control the decision. Why your business must give people a compelling reason to choose you. Dr. Larry J. Gould is a serial entrepreneur, business mentor, author, and the founder of The Irresistible Company. After leaving school at 15, he built two multimillion-dollar international businesses, including the language-services organization thebigword. Today, Larry mentors entrepreneurs at Cornell Tech and helps founders strengthen their sales, marketing, confidence, positioning, and go-to-market strategies. He is also the author of The Making of Mr Irresistible, a memoir about overcoming poverty, setbacks, rejection, and failure while building an extraordinary life and career. LinkedIn Instagram The Irresistible Podcast The Making of Mr Irresistible Learn more about your ad choices. Visit megaphone.fm/adchoices
    続きを読む 一部表示
    54 分
adbl_web_anon_alc_button_suppression_t1
まだレビューはありません