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  • #159 - Keith Ferrazzi: 8 Networking Lessons From 20 Years Coaching CEOs
    2026/07/17

    Keith Ferrazzi has spent 20+ years teaching CEO's how to connect better. Keith wrote the New York Times Best Selling book Never Eat Alone.


    He breaks down the philosophy behind his bestseller Never Eat Alone and why "don't keep score" beats every networking hack, and why he only asks for help once he's overfilled someone else's cup. Keith opens up about growing up ashamed of his family's poverty, watching his mom clean the houses of the doctors and lawyers he'd one day coach as CEOs, and how that shame became the engine behind everything he's built since. He shares the exact experiment his firm ran with Claude, turning 90 employee interviews into a 3-month business turnaround plan in 24 hours, the kind of work that used to take a $2–4M consulting study. And he lays out "thought leadership job hunting": how to land your next role not by applying, but by becoming the person who already interviewed everyone worth knowing in your field.


    Connect with Keith Ferrazzi:


    Website: https://www.keithferrazzi.com/


    Instagram: https://www.instagram.com/keithferrazzi/


    LinkedIn: https://www.linkedin.com/in/keithferrazzi/


    Book, Never Eat Alone: https://www.amazon.com/Never-Eat-Alone-Expanded-Updated/dp/0385346654


    Book,Who's Got Your Back: https://www.amazon.com/Whos-Your-Back-Relationships-Success/dp/0385521332


    Book, Leading Without Authority: https://www.amazon.com/Leading-Without-Authority-Co-Elevation-Collaboration/dp/0525575669


    Book, Competing in the New World of Work: https://www.amazon.com/Competing-New-World-Work-Adaptability/dp/1647821959


    Book, Never Lead Alone (Teamship): https://www.amazon.com/Never-Lead-Alone-Leadership-Teamship/dp/0063412578


    Beyond Connection (8-week cohort):

    https://www.beyondconnection.com/

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify, it takes 30 seconds and it helps more people find the show.

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    31 分
  • #158 - Performance Psychologist: 8 Pressure Lessons Behind Her Spot on Impact Theory — Dr. Haley Perlus
    2026/07/14

    Most people think pressure is something to survive. Dr. Haley Perlus has spent her career proving it's something you can turn into fuel, if you ask yourself the right question first.


    Haley breaks down the exact question she asks herself before every high-pressure moment, "How did I earn this?" — and why the answer decides whether that pressure becomes fuel or anxiety. She walks through the difference between anxiety and arousal, the same nervous energy, read two completely different ways, and how that reframe can move you into flow state. She shares the story of her coach betting on her at a junior ski race at age 12, and why she now tells her own clients that "winning is not loyal to anyone". It's not even the best of the best win consistently. And she lays out her rule for showing up on the days you're running on empty: give yourself grace, but never let yourself off the hook.


    Connect with Dr. Haley Perlus:

    Website: https://drhaleyperlus.com/


    Instagram: https://www.instagram.com/drhaleyperlus/


    LinkedIn: https://www.linkedin.com/in/dr-haley-perlus/


    Book, Personal Podium: https://www.amazon.com/Personal-Podium-Maximize-Potential-Sport/dp/0988631938


    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify, it takes 30 seconds and it helps more people find the show.

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    59 分
  • #157 - RumChata Founder: 8 Marketing Lessons Behind a $2 Billion Liquor Category — Tom Maas
    2026/07/07

    Want to learn how to connect better? Try my free 7-day connection challenge: Click Here


    Want to have conversations like me? Check out my book


    Most founders think the secret to a breakout brand is convincing people to want it. Tom Maas built RumChata into a $2 billion liqueur category by getting people to think they discovered it themselves.

    Tom breaks down the "illusion of discovery" — the marketing technique he learned at Jack Daniel's and used to make RumChata one of the most-talked-about liquor brands on Facebook. He explains why a bartender's offhand comment about cinnamon cereal became the moment that lit the fuse for the whole brand, and why "presence builds preference" not persuasion, is what actually gets a bottle picked up off a shelf. Tom also opens up about going $220,000 into credit card debt at 19% interest after he and his father sank $4 million of their retirement savings into the company, and the moment a stranger slid a $25 million check across the table — and why he said no.

    Connect with Tom Maas:Website: https://tastes-like-money.com/LinkedIn: https://www.linkedin.com/in/maastmprojects/Book: Tastes Like Money — https://www.amazon.com/Tastes-Like-Money-RumChata-Beloved/dp/1394397151

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify, it takes 30 seconds and it helps more people find the show.


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    52 分
  • #156 - “There's No Such Thing as 70%. You're Either In or You're Not.” - Ryan Hawk
    2026/06/30

    Want to learn how to connect better? Try my free 7-day connection challenge: ⁠Click Here⁠


    Want to have conversations like me? ⁠Check out my book⁠


    Nobody teaches you that showing up halfway is an insult to the thing you said yes to. Ryan Hawk has spent 11 years and 690 conversations learning that, and building a show around the people who never forgot it.

    Ryan reveals why curiosity isn't just a skill, it's the primary way he gives and receives love, and why asking someone about the dedication page of their book opens them up faster than any interview technique ever could. He shares the four-stage learning flywheel that separates people who consume knowledge from people who actually compound it: fuel your intake, run experiments, reflect on what worked, then teach it to someone else. He explains why he refuses to invoice clients until after he speaks, and why telling every room "you don't have to pay me if I didn't crush it" is the forcing function that keeps his standards from slipping. And on his shelf sits a champagne bottle from 2019, still sealed - a daily reminder that the work is always becoming, never arrived.

    Connect with Ryan Hawk:

    • Website: https://learningleader.com
    • Instagram: https://instagram.com/ryanhawk12
    • LinkedIn: https://linkedin.com/in/ryanhawk12
    • Pre-Order Ryans Book: The Price of Becoming — https://learningleader.com/Becoming

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify it takes 30 seconds and it helps more people find the show.

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    54 分
  • #155 - Left for France at 13 to Chase Pro Soccer: The Self-Belief Test No One Talks About — Rehan Rayani
    2026/06/23

    Want to learn how to connect better? Try my free 7-day connection challenge: ⁠⁠Click Here⁠⁠


    Want to have conversations like me? ⁠⁠Check out my book⁠⁠


    There's a two-question test that reveals exactly how much your self-belief actually matters. Rehan found the answer after quitting professional soccer, while his childhood teammates are playing in the World Cup.

    Rehan left home at 13 to pursue professional soccer in France, spending nearly a decade competing at the highest youth and semi-professional level in Europe. He breaks down why he walked away from the sport that had defined his entire identity, not because he couldn't cut it, but because he discovered the difference between "playing with energy" and "working on energy": the moment you stop doing something for love and start doing it as obligation, the game is already lost.


    He shares the two-question self-belief test that proves only one person's belief in you actually counts, and explains how his real mission, bringing out the best in people was always the bigger driver, and professional soccer was only ever the vehicle. He also unpacks the Jay Shetty concept that stopped him in his tracks: "I am who I think you think I am" and why realizing it was a trap changed everything.

    Connect with Rehan Rayani:

    • Website: https://rehanrayani.com
    • Instagram: https://instagram.com/rehanrayani
    • LinkedIn: https://linkedin.com/in/rehan-rayani-2375731b2
    • TikTok: https://tiktok.com/@rehan_rayani

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify — it takes 30 seconds and it helps more people find the show.

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    33 分
  • #154 - 1.2 GPA to 4x CEO: "Here's What School Doesn't Teach You" — Doug Hardman
    2026/06/16

    Want to learn how to connect better? Try my free 7-day connection challenge: ⁠⁠Click Here⁠⁠


    Want to have conversations like me? ⁠⁠Check out my book⁠⁠


    The most money Doug Hardman ever made was the worst period of his life, 52 weeks of travel, three to five flights a week, watching his kids grow up on his ex-wife's Facebook feed.

    Doug graduated high school with a 1.2 GPA, has been CEO or founder of more than four companies, sold a fintech startup on March 10, 2020, three days before COVID destroyed the exact type of in-person spending business he'd just exited and has been bankrupt. He's currently running fractional consulting and a vintage t-shirt side business, and says it's the happiest chapter of his life. In this episode, Doug shares the one test that reveals whether something is your real business (it has nothing to do with market research), why the startup that went bankrupt instead of making hundreds of millions is one of his greatest successes, how to find the right person to take advice from using the same model he learned in 35 years of sobriety, and why real confidence comes from failing, not from studying people who already know the answer.

    Connect with Doug Hardman:

    • Website: https://mrdoug.com
    • Instagram: https://instagram.com/mrdoug
    • LinkedIn: https://linkedin.com/in/doughardman
    • Faded Vibes (vintage t-shirt business): https://fadedvibes.com

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify — it takes 30 seconds and it helps more people find the show.

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    1 時間 21 分
  • #153 - 7x World Drumming Champion: He Won't Coach You Unless You Answer This Question — James Laughlin
    2026/06/09

    Want to learn how to connect better? Try my free 7-day connection challenge: ⁠⁠Click Here⁠⁠


    Want to have conversations like me? ⁠⁠Check out my book⁠⁠


    Most people can tell you what they want. Almost no one can answer what they're willing to suffer for. James Laughlin — 7x world drumming champion turned performance coach to Olympians, prime ministers, and F1 drivers — says that gap is exactly where high performance lives or dies.

    James won his first world drumming title at 13, then lost far more championships than he won — and that failure became the foundation of a coaching system now used by gold medalists and heads of state. In this episode, he breaks down the three habits he's found in every elite performer across sports, politics, and business; the three questions he asks before agreeing to coach anyone (and why he turns people away if they can't answer them); why balance is a myth for anyone serious about building something real; and the one thing he gave up five and a half years ago that he credits with more clarity, energy, and money than any tactic he's ever tried.

    Connect with James Laughlin:

    • Website: https://www.jjlaughlin.com
    • Instagram: https://www.instagram.com/jameslaughlinofficial
    • LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching
    • Book: Habits of High Performers — https://www.amazon.com/Habits-High-Performers-James-Laughlin/dp/1969508272

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify — it takes 30 seconds and it helps more people find the show.

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    25 分
  • #152 - You're Skilled at the Work and Terrible at the Business - Shawn Dill
    2026/06/02

    Want to learn how to connect better? Try my free 7-day connection challenge: ⁠⁠Click Here⁠⁠


    Want to have conversations like me? ⁠⁠Check out my book⁠⁠


    Throwback Episode - The better you get at your service business, the more it traps you. Dr. Shawn Dill has coached hundreds of service providers through exactly this wall, and his first move is always counterintuitive.

    Shawn breaks down why your professional training equipped you to do the work but guaranteed you'd struggle with the business side of it. Not a character flaw. A design flaw. He explains why good instincts are the exact thing blocking your next level: if your gut got you here, it can't get you there. He shares the pricing insight most service providers miss entirely: nobody buys in the middle, ever, and trying to compete there is a slow bleed. And he unpacks the bicycle analogy for leverage: finding the right coach or mentor isn't about learning more; it's about arriving faster.

    Connect with Shawn Dill:

    • Website: https://adaptapreneur.com
    • Instagram: https://instagram.com/drshawndill
    • LinkedIn: https://linkedin.com/in/drshawndill
    • Book: None of Your Business: https://www.amazon.com/None-Your-Business-Providers-Entrepreneurs/dp/1544513712

    If this episode gave you one idea worth keeping, please leave a 5-star review on Apple Podcasts or Spotify. It takes 30 seconds and it helps more people find the show.

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    33 分