Keith Ferrazzi has spent 20+ years teaching CEO's how to connect better. Keith wrote the New York Times Best Selling book Never Eat Alone.

He breaks down the philosophy behind his bestseller Never Eat Alone and why "don't keep score" beats every networking hack, and why he only asks for help once he's overfilled someone else's cup. Keith opens up about growing up ashamed of his family's poverty, watching his mom clean the houses of the doctors and lawyers he'd one day coach as CEOs, and how that shame became the engine behind everything he's built since. He shares the exact experiment his firm ran with Claude, turning 90 employee interviews into a 3-month business turnaround plan in 24 hours, the kind of work that used to take a $2–4M consulting study. And he lays out "thought leadership job hunting": how to land your next role not by applying, but by becoming the person who already interviewed everyone worth knowing in your field.

Connect with Keith Ferrazzi:

Website: https://www.keithferrazzi.com/

Instagram: https://www.instagram.com/keithferrazzi/

LinkedIn: https://www.linkedin.com/in/keithferrazzi/

Book, Never Eat Alone: https://www.amazon.com/Never-Eat-Alone-Expanded-Updated/dp/0385346654

Book,Who's Got Your Back: https://www.amazon.com/Whos-Your-Back-Relationships-Success/dp/0385521332

Book, Leading Without Authority: https://www.amazon.com/Leading-Without-Authority-Co-Elevation-Collaboration/dp/0525575669

Book, Competing in the New World of Work: https://www.amazon.com/Competing-New-World-Work-Adaptability/dp/1647821959

Book, Never Lead Alone (Teamship): https://www.amazon.com/Never-Lead-Alone-Leadership-Teamship/dp/0063412578

Beyond Connection (8-week cohort):

https://www.beyondconnection.com/

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Most people think pressure is something to survive. Dr. Haley Perlus has spent her career proving it's something you can turn into fuel, if you ask yourself the right question first.

Haley breaks down the exact question she asks herself before every high-pressure moment, "How did I earn this?" — and why the answer decides whether that pressure becomes fuel or anxiety. She walks through the difference between anxiety and arousal, the same nervous energy, read two completely different ways, and how that reframe can move you into flow state. She shares the story of her coach betting on her at a junior ski race at age 12, and why she now tells her own clients that "winning is not loyal to anyone". It's not even the best of the best win consistently. And she lays out her rule for showing up on the days you're running on empty: give yourself grace, but never let yourself off the hook.

Connect with Dr. Haley Perlus:

Website: https://drhaleyperlus.com/

Instagram: https://www.instagram.com/drhaleyperlus/

LinkedIn: https://www.linkedin.com/in/dr-haley-perlus/

Book, Personal Podium: https://www.amazon.com/Personal-Podium-Maximize-Potential-Sport/dp/0988631938

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Want to learn how to connect better? Try my free 7-day connection challenge: Click Here

Want to have conversations like me? Check out my book

Most founders think the secret to a breakout brand is convincing people to want it. Tom Maas built RumChata into a $2 billion liqueur category by getting people to think they discovered it themselves.

Tom breaks down the "illusion of discovery" — the marketing technique he learned at Jack Daniel's and used to make RumChata one of the most-talked-about liquor brands on Facebook. He explains why a bartender's offhand comment about cinnamon cereal became the moment that lit the fuse for the whole brand, and why "presence builds preference" not persuasion, is what actually gets a bottle picked up off a shelf. Tom also opens up about going $220,000 into credit card debt at 19% interest after he and his father sank $4 million of their retirement savings into the company, and the moment a stranger slid a $25 million check across the table — and why he said no.

Connect with Tom Maas:Website: https://tastes-like-money.com/LinkedIn: https://www.linkedin.com/in/maastmprojects/Book: Tastes Like Money — https://www.amazon.com/Tastes-Like-Money-RumChata-Beloved/dp/1394397151

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