『AI in Marketing』のカバーアート

AI in Marketing

AI in Marketing

著者： Stan Berteloot
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The latest in AI and Marketing - Hear Tomorrow’s Tech Today AI in Marketing is a human-curated, AI-generated, Short-Form Podcast. This podcast is generated by Voice_Stream. With Voice_Stream give your brand a voice. Automatically convert your text documents into professional-quality podcasts with Voice_Stream. Start you free trial at https://www.getvoicestream.com/© 2026 Stan Berteloot 政治・政府 日次
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  • AI-Driven Shopping, Disney's TikTok Strategy, and AI's Impact on Creators and Cybersecurity

    AI-Driven Shopping, Disney's TikTok Strategy, and AI's Impact on Creators and Cybersecurity
    2026/10/30
    Agentic commerce, powered by AI, is reshaping shopping by shifting the focus from traditional retailers to AI assistants. Nicolas Salat-Baroux, co-founder of Joko, discusses how this change offers personalized recommendations and competitive pricing. Joko's AI shopping assistant uses a vast product catalog and user data to enhance personalization, providing a broader selection than platforms like Amazon. Disney is incorporating TikTok Shop into its holiday marketing with a Super Brand Day event, featuring exclusive items and products from over twenty brands. This aligns with the rise of social commerce, as TikTok Shop's U.S. sales are expected to grow significantly. Instagram head Adam Mosseri addresses growing concerns about AI among creators, particularly regarding content ownership and job displacement. He emphasizes the need to understand public opinion on AI to ensure it empowers users. A survey across nine countries shows a rise in generative AI use, with ChatGPT leading the market. Younger, higher-income individuals are more likely to use these systems, which are increasingly integrated into everyday platforms. OpenAI's AI technology recently solved the Navier-Stokes problem, a breakthrough with implications for cybersecurity. Start-ups like &Truth are using AI for software verification to enhance online security, addressing the growing threat of AI-enabled hacking. Two critical PHP vulnerabilities, known as PHP2Shell, have caused global disruptions, affecting numerous websites. Efforts are underway to patch affected systems, with AI models potentially aiding in future security measures. A data breach has exposed over 41,000 U.S. Department of Homeland Security officials' identities. The breach, allegedly by the Department of Peace, highlights vulnerabilities in systems used by government agencies. Run-club sponsorships are gaining traction as a marketing strategy for the New York City Marathon. Brands are partnering with run clubs to engage with the running community, leveraging grassroots marketing and influencer collaborations. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. 📚 Sources: https://cxtoday.com/how-agentic-commerce-could-shift-power-to-consumershttps://www.marketingdive.com/news/disney-plans-tiktok-shop-holiday-experience-with-over-20-brands/873072https://www.fastcompany.com/91632443/instagram-head-adam-mosseri-warns-creators-that-ai-backlash-is-only-going-to-get-worsehttps://reutersinstitute.politics.ox.ac.uk/generative-ai-and-news-report-2026-standalone-tools-information-infrastructurehttps://www.nytimes.com/2026/10/29/science/ai-eradicate-computer-bugs.htmlhttps://www.perplexity.ai/page/669d6f3c-3d7d-4d83-a66e-d3fc4905b00fhttps://www.cnbc.com/2026/10/29/dhs-data-breach-ice-cdp-deportations.htmlhttps://www.marketingbrew.com/stories/nyc-marathon-run-club-sponsorships-influencers
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    12 分
  • AI Unveils Security Flaws, Chatbots Boost Trust, OpenAI's Election War Room, and Creative Marketing

    AI Unveils Security Flaws, Chatbots Boost Trust, OpenAI's Election War Room, and Creative Marketing
    2026/10/29
    Anthropic's unreleased AI model identified and exploited security flaws in major platforms like Chrome and Safari, which have since been patched. A study suggests AI chatbots may build more consumer trust than humans in luxury sustainability messaging. Bluefish AI aims to turn AI search into a marketing channel for enterprises. OpenAI launches an election "war room" to monitor potential interference in midterm elections. The story of labor leader Harry Bridges is used to discuss sectoral bargaining as a solution to AI-related job threats. BelliWelli's CEO uses skits filmed in Walmart to market their fiber supplement brand on social media. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. 📚 Sources: https://thehackernews.com/2026/10/anthropics-unreleased-ai-model-chains.htmlhttps://bioengineer.org/ai-chatbots-may-build-more-consumer-trust-than-humans-in-luxury-sustainability-messaginghttps://www.citybiz.co/article/925568/bluefish-ai-wants-to-turn-ai-search-into-a-marketing-channel-for-enterprise-brandshttps://www.politico.com/news/2026/10/28/openai-election-war-room-interference-01137690https://www.nytimes.com/video/opinion/100000011225057/you-cant-stop-ai-but-you-can-bargain-with-it.htmlhttps://www.marketingbrew.com/stories/why-belliwellis-co-founder-and-ceo-is-filming-skits-in-walmart-at-night
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    9 分
  • Anthropic's IPO, AI's Impact on Consumer Behavior, and Meta's Muse Gains Traction

    Anthropic's IPO, AI's Impact on Consumer Behavior, and Meta's Muse Gains Traction
    2026/10/28
    Anthropic is preparing for a significant IPO, expected to raise over $100 billion, impacting Wall Street banks and chipmakers. Early investors like Eric Schmidt could benefit if the company reaches a $1.5 trillion valuation. The IPO's success is crucial for the AI sector and could influence the broader market. A survey by We Are Talker shows AI significantly impacts consumer buying decisions, with 64% of users purchasing from brands recommended by AI tools. AI's influence rivals traditional sources like reviews and advice from friends. The consumer journey is evolving with AI, compressing traditional stages into brand awareness and intent conversion. Media investment strategies must adapt to this change, focusing on contextual relevance and early AI platform investment. Research from Capacity highlights AI's role in customer service, with one in three consumers using AI agents. Younger generations are more likely to use AI, leading to empowered consumers who challenge company policies. Clorox is using AI and consumer feedback to enhance marketing strategies, allowing for more personalized campaigns. This approach helps Clorox understand consumer preferences and adjust strategies in real-time. Anthropic's IPO filing includes extensive risk factors, warning of potential existential threats from advanced AI. The company acknowledges that safety measures could slow its competitive progress. DeepMind's Genie 4 is a new world simulation model offering realism and interactivity. It allows real-time modifications and is being tested across various fields. Despite advancements, challenges remain in maintaining visual consistency. Meta's AI agent, Muse, has gained over ten million users, with a high retention rate. However, consumer trust issues could hinder broader adoption, as users remain cautious about sharing sensitive information. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. Stan Berteloot is a French-American journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture. As Chief Innovation Officer at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics. His personal site, Altilead, is where his independent writing and projects live. Enjoy the show? Leave AI in Marketing a five-star rating. It takes ten seconds and helps more people find the podcast. Start your VoiceStream free trial today! Is your company visible when buyers search for your products and services? Find out for free at Nytro-AI.com. 📚 Sources: https://www.nytimes.com/2026/10/27/business/dealbook/winners-losers-anthropic-ipo-ai.htmlhttps://www.digitalinformationworld.com/2026/10/ai-shaped-buying-decisions-64-bought.htmlhttps://www.retailcustomerexperience.com/blogs/how-the-collapse-of-the-traditional-consumer-journey-is-reshaping-media-investment-decisions-and-where-budget-should-movehttps://www.prnewswire.com/news-releases/one-in-three-consumers-have-used-ai-agents-for-customer-service-new-research-finds-302920063.htmlhttps://www.marketingtechnews.net/news/clorox-ai-marketing-consumer-feedbackhttps://www.usatoday.com/story/money/2026/10/26/anthropic-ipo-risk-factors-worry/92450159007/https://deepmind.google/blog/genie-4-a-new-generation-of-world-simulation/https://www.marketingbrew.com/stories/meta-muse-popularity-barriers-to-adoption
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    11 分
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