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A Personal Brand requires (a lot of) work

A Personal Brand requires (a lot of) work

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 If there is anything that I would immediately sign off as being true is that Old Hollywood was full of personal brands. Personal brands nowadays are rare – even though the topic is hotter now than ever. If you look at the models and photospreads, they all look alike. The beauty standards have pretty much narrowed and authenticity and personality have become harder to find in a way.

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