89. Know something’s wrong in your business? Don’t fix it without this (Part 3)
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I'm a big believer in DIY. Sometimes doing the work yourself absolutely is the right decision.
But there's an important difference between asking: "Can I do this myself?" and "Should I do this myself?"
Because DIY isn’t free.
In Part 3 of my Outside Perspective mini series, we're wrapping things up by looking at when DIY makes sense, when you need to diagnose before you act, and when the problem has enough moving pieces that an outside perspective becomes particularly valuable.
And if you're still not sure which camp you're in, start with my free Customer Intelligence Gap Finder to diagnose your biggest customer intelligence gap and give you specific next steps based on your results.
What we cover:
- The difference between "Can I DIY this?" and "Should I DIY this?"
- The hidden costs of trying to solve every customer experience problem yourself
- The three levels of business problems I look for
- Why symptoms like low sales, poor engagement or declining retention need diagnosis before action
- How one customer experience problem can create symptoms across your entire customer journey
- Why pulling the wrong lever can make another problem worse
View the episode transcript here.
Where to from here?
Grab the State of the Customer Report FREE right here.
Generate 10 tailored-to-you survey questions FREE right here.
Join Retention Lab🧪, the community to help you build a signature customer experience that keeps people coming back, gets them talking and grows your business without you having to start from scratch every single month. Join here!
Find out how you can get my strategic customer experience brain on your brand here.
Check out my favourite CX tools and resources here.
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