In this quick tip episode, Fiona Killackey explores why building genuine connections should be just as intentional as setting revenue targets or creating marketing strategies. Drawing on her own experiences with My Daily Business and Subject Object Market, Fiona shares why community is more than an audience, and why investing in real relationships is becoming increasingly important in an AI-driven world.

You'll learn:

• Why having an audience isn't the same as having a community, and how genuine relationships can strengthen your business.
• Practical ways to actively support and engage with others in your industry, from making introductions to celebrating their achievements.
• Why building community into your business strategy, rather than simply hoping it happens, can create long-term trust, loyalty and resilience.

Need help with your own business strategy, impact, visibility or personal brand ? Get in touch: hello@mydailybusiness.com

Resources mentioned:

• My Daily Business courses - mydailybusiness.com/courses

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