52. Alberto Manganelli - Former Adidas Senior Vice President & Global General Manager
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52. Alberto Manganelli - Former Adidas Senior Vice President & Global General Manager
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概要
Alberto Uncini Manganelli is a global sports and consumer goods executive who has spent more than two decades shaping some of the world’s most recognizable brands. After 20 years at Procter & Gamble in marketing and senior management roles, he went on to lead major global sports business units at Adidas, serving for eight years as Global General Manager and Senior Vice President.
Throughout his career, Alberto has driven large-scale brand and business transformations at the intersection of performance, innovation, and culture—helping redefine how global sports brands connect with athletes and consumers.
He is also the author of The Formula of the Formulas, a book featuring insights from 22 world champions and a foreword by legendary football manager José Mourinho.
A lifelong sports enthusiast, Alberto believes sport is one of the most powerful schools for developing mindset, leadership, and personal growth.