If community tourism is part of your business, if community impact matters to you in the places you operate, or if you publish impact reports - this episode is for you.

My guest today is Ewan Cluckie, co-founder of Tripseed, a majority locally-owned, women-owned DMC based in Thailand. Tripseed recently became the first tourism operator in Asia to receive the Fair Tax Mark and is the first business anywhere in the world certified under the Fair Tax Foundation's new standard.

Here's what stayed with me after this conversation...

🌍 Why zero leakage is not the goal and why not all economic leakage is so called 'bad'

🌍 Why some "community impact" claims are, in Ewan's words, "nonsense" - and what it would take to know if yours holds up

🌍 Why economic leakage remains the BIG elephant in the tourism industry - going unnoticed, missing from impact reports, conferences and boardrooms

🌍 What Ewan discovered behind the scenes of some of the leading sustainability certifications and that made him walk away from B Corp

Coming to The Tourism Reset an on-demand Masterclass dedicated to this topic, packed with further insights, leading expertise and practical tools for your business, plus real-world case studies to get inspired from. Create your login today to gain access when it lands.

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