『4: Brand Experience in NYC』のカバーアート

4: Brand Experience in NYC

4: Brand Experience in NYC

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I spent a few days in New York City exploring on my own, walking everywhere and eating all the fun things. I didn't go looking for podcast material, but I came home with lessons on brand experience for small businesses anyway. This episode walks through where they showed up, from a restaurant where every detail matched to a diner that made the price feel right, plus a few things you can try in your own business this week.

In this episode:

  • Why a non-work trip turned into podcast material
  • Lex Yard and why consistency comes down to small decisions
  • A touchpoint test to run this week
  • The Jellycat Diner and how the experience makes a price feel right
  • What it feels like when a client receives your finished work
  • Los Tacos No. 1 and doing a few things really well
  • The street team that got me to walk into a store
  • BonBon and the little extras that build fans
  • Good Company of the Week: Argosy Book Store
  • What your space says about your business

Show notes: https://kelliwhitephotography.com/?p=5250

Work with me: https://kelliwhitephotography.com/ways-to-work-together

Say hi on Instagram: @kelliwhitecreative

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