39. Your Busiest Service Might Be Your Least Profitable | Business Strategy
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There's probably a service in your business that fills your calendar and keeps your phone ringing, and you'd tell anyone it's carrying the whole operation. But have you ever actually checked? For local service business owners in HVAC, plumbing, appliance repair, lawn care, and cleaning, busy and profitable aren't always the same thing.
In this episode of The Business Mountain Podcast, Ginny Seeley explains why your revenue number and even a good monthly P&L can't tell you which service is paying you and which one is quietly eating your year. She introduces profit per hour touched, which counts every hour a job pulls out of your business, including drive time, estimates, follow-up calls, supply runs, office scheduling, chasing payment, and free callbacks. Then she walks through a simple five-step exercise and real-world examples, from a lawn care install that pays less per hour than a mowing route to a maintenance agreement that works as a front door for your best repair work.
You'll learn how to rank your service lines, why front door services get judged on what they feed, and how to choose one decision for each line: raise the price, fix the process, keep it, or retire it. This episode is especially useful for Camp 1 and Camp 2 owners who want to price with confidence and stop guessing where their time goes.
If this helps you, follow the show and share it with a business owner who needs it. Now grab a calculator and let's count some hours.
Mentioned in This Episode:
- Profit Per Hour Worksheet
- Eight Thousander Expedition™: outcomeacademy.com/summit
- Find Your Camp Quiz: outcomeacademy.com/findmycamp
Thanks for listening to The Business Mountain Podcast.
If you enjoyed this episode and want to keep learning how to work ON your business with systems, strategy, and practical tools, here are a few ways to stay connected:
Website: https://www.outcomeacademy.com/
Facebook: https://www.facebook.com/ginny.outcomeacademy
Instagram: https://www.instagram.com/ginny.outcomeacademy/
YouTube: https://www.youtube.com/@outcomeacademy
LinkedIn: https://www.linkedin.com/company/outcome-academy
If this episode was helpful, be sure to follow the show or subscribe on YouTube so you don't miss future conversations. If you know a local service business owner who could use this, it would mean the world to us if you'd share it with them.
Your outcome isn't a wish. It's a decision.