#38 - Lt Col (Ret) Dr. Brian Hobbs
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Back on the wire with retired Air Force Lt Col Dr. Brian Hobbs about his career as a Foreign Area Officer and his book, "US Defense Industry Offsets: The Presidential Exception for National Security." Hobbs traces his early exposure to Japan through an AFS high school exchange, Japanese study in college and ROTC, early intel assignments in Korea and Japan, graduate school and DLI language training in Chinese and Korean, teaching roles (including at the Korean Air Force Academy), and later work in SAF/IA implementing a more rigorous Air Force FAO (Regional Affairs Strategist) program amid institutional resistance. Post-retirement, he worked at DSCA, the F-35 program for Japan, and BAE Systems before completing a Virginia Tech PhD. He explains offsets as “side deals” in defense sales, outlines the U.S. hands-off policy with a presidential waiver, and highlights case studies on the UAE, Poland, and India.
00:00 Welcome and Guest Intro
01:27 Early Air Force Roots
02:10 Japan Exchange Spark
03:02 College and Language Path
09:16 First Assignments Korea Japan
10:49 Learning Hangul Fast
14:32 Why Korean Feels Hard
16:33 Self Managing Career Moves
24:10 First FAO Role Hawaii
27:51 Building Air Force FAO Program
31:42 Institutional Pushback Stories
37:50 From Intel to FMS Focus
40:14 Teaching and Return to Korea
42:13 DLI Instructor Friction
42:52 Studying Ahead Under Pressure
44:22 Romance Language Advantage
46:15 Testing Out and Institutional Limits
48:21 Kicked Out of Class
51:44 Turning Setback Into Success
54:44 Post Retirement Job Pivot
57:27 F 35 Japan and FMS
01:00:12 Hybrid Programs and Reform
01:06:00 Industry Travel Burnout
01:08:25 PhD Path and GI Bill
01:14:55 Offsets Research Breakthrough
01:21:22 Offsets Explained With Examples
01:25:51 Offsets Gone Weird
01:26:34 FAO Awareness Not Negotiation
01:28:32 Corruption vs Buy American
01:32:23 Why Presidential Approval Exists
01:43:45 How Offsets Get Requested
01:47:59 Where FAOs Fit Today
01:52:50 Offsets and China Competition
01:57:18 Pitfalls and Red Lines
02:04:52 Book Origins and Case Studies
02:09:34 Where to Find the Book
02:11:05 Closing Thanks and Wrap