If your course sales have dropped over the last 18 months, you're not imagining it. Online courses aren't dead, but one kind of course is, and there's a good chance it's the one you were taught to build. 🚀

In this episode I show you what died in 2026: the pile of modules with six weeks of Q&A that ends right when your students are ready to implement. AI took away the main reason anyone paid for it. People are still buying. They've just changed what they'll pay for.

I walk you through the two kinds of offers selling right now, why I think a small paid offer replaces the free lead magnet in 2027, and how I built Ada, an AI assistant trained on my ads content, so my students get help at 11 at night when the calls are over.

🔥 In This Episode:

• Discover which kind of course stopped selling in 2026, and why

• Find out the two kinds of offers people are buying right now

• Learn why a $7 or $17 quick answer beats a free PDF for building your list

• See why support, not content, is now the easiest part of your program to sell

• Get your first AI tool idea from the questions your students ask you most

✨ Want reliable paydays without the push? Join me live for Easy Yes, the Unpushy Sales Workshop on Wednesday, November 18th. In 90 minutes, you'll learn the three yeses every buyer says before they buy and how to map your own path of easy yeses, whatever you sell and whatever your price point. Grab your spot for $97 at thelaunchlounge.com/easy-yes 💫

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Salome

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