310 | How to Make a Journal You Can Actually Sell (2026)
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How to Make a Luxury Journal That Actually Sells (5-Step Process)
You want to make a journal, but not a cheap one. In this episode of the Dream Printing Podcast, Polly breaks down the exact five-step process she’s used to help hundreds of students create luxury paper products that sell.
🎟️ Register for Polly’s free live workshop at https://dreamprinting.com/live and get the Dream Printing Profit Calculator as a gift when you show up.
Polly walks through the five core steps of bringing a high-quality paper product to life, from the first spark of an idea all the way to funding your print run.
In this episode, you’ll learn:
- Why starting with a clear person and purpose separates products that sell from ones that sit
- How to prototype your journal before you ever open Canva
- What specs like GSM, binding type, and cover material mean for your finished product
- Why you should never skip ordering a sample
- How students have used Kickstarter to raise $3,000 to $20,000 for their first print run without paying out of pocket
ABOUT POLLY: Polly Payne is the CEO and founder of Horacio Printing. She has sold more than 60,000 Dream Planners around the world, along with Bible studies and journals. She now helps other dreamers do the same through Print School.
YOUR NEXT STEPS: ✨ Take the 5-Day Print Challenge: https://www.dreamprinting.co/challenge 📚 Apply for a spot in Print School: https://www.dreamprinting.co 🖨️ Get your paper fix: https://www.horacioprinting.com 💌 Need help? Email hi@dreamprinting.co 📲 Send Polly a DM: https://www.instagram.com/_print_school