• 3 Steps to Achieve Sales and Marketing Alignment with Darryl Praill, Ep #98

  • 2022/07/05
  • 再生時間： 28 分
  • ポッドキャスト

3 Steps to Achieve Sales and Marketing Alignment with Darryl Praill, Ep #98

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  • Is sales and marketing alignment necessary? Should marketing own the SDR function? Why are most marketers afraid to be corporate evangelists? Darryl Praill—the CMO at Agorapulse, the industry’s leading social media management platform—has some strong opinions about this topic. Specifically, he firmly believes that sales and marketing must align. How do you achieve that? We dive into it all in this episode of The Content Callout. 

    Outline of This Episode
    • [1:33] Darryl’s rapid-fire tips for marketers
    • [1:50] Sales and marketing alignment is more than a sound bite
    • [9:55] Should the SDR function be part of marketing?
    • [16:25] The problem is that messaging isn’t consistent
    • [18:31] Why are people afraid to be brand evangelists?
    • [26:10] The best way to connect with Darryl
    Connect with Darryl Praill
    • Connect with Darryl on LinkedIn
    • Agorapulse
    Connect with The Content Callout
    • https://www.contentcallout.com/


    Subscribe to The Content Callout on

    Apple Podcasts, Spotify, Google Podcasts
    続きを読む 一部表示

あらすじ・解説

Is sales and marketing alignment necessary? Should marketing own the SDR function? Why are most marketers afraid to be corporate evangelists? Darryl Praill—the CMO at Agorapulse, the industry’s leading social media management platform—has some strong opinions about this topic. Specifically, he firmly believes that sales and marketing must align. How do you achieve that? We dive into it all in this episode of The Content Callout. 

Outline of This Episode
  • [1:33] Darryl’s rapid-fire tips for marketers
  • [1:50] Sales and marketing alignment is more than a sound bite
  • [9:55] Should the SDR function be part of marketing?
  • [16:25] The problem is that messaging isn’t consistent
  • [18:31] Why are people afraid to be brand evangelists?
  • [26:10] The best way to connect with Darryl
Connect with Darryl Praill
  • Connect with Darryl on LinkedIn
  • Agorapulse
Connect with The Content Callout
  • https://www.contentcallout.com/


Subscribe to The Content Callout on

Apple Podcasts, Spotify, Google Podcasts
続きを読む 一部表示

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