Few people have spent more time in Washington advocating for hemp than Geoff Whaling. Over the past decade, the former Canopy Growth hemp executive has helped shape hemp policy through the 2014 and 2018 Farm Bills and is now involved in the debate over the 2026 Farm Bill.

Rather than waiting for Congress to write the next hemp bill, Whaling and the National Hemp Association joined forces with industry leaders to draft one themselves. Called the Goodness of Hemp Act, the proposal would create a federal framework for hemp and cannabinoid products as an alternative to the November 2026 ban.

After ten drafts and months of industry collaboration, the National Hemp Association is now taking the proposal to Capitol Hill in search of congressional sponsors.

In this episode, Geoff explains how a bill makes its way through Congress, what lawmakers are saying about cannabinoids and dosage limits, and why he believes the industry's best path forward is to "go low and go slow."

https://www.thegoodnessofhemp.org/

The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal.

Get in touch with pam@InnovatingCannabisPodcast.com.

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