『2: Making the Most of Your Content』のカバーアート

2: Making the Most of Your Content

2: Making the Most of Your Content

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Most brand photos end up sitting in a folder because they never had a specific place to go. This episode is how I plan a brand session around where your content is headed, so every image has a job before the camera comes out. The method works whether your photos are professional or shot on your phone, and whether you ever hire me or not.

In this episode:

  • Why brand photos end up sitting in a folder
  • Where your content is going, and why I work from a shot list
  • Website images come first
  • Social media images and video clips
  • Email, print, client guides and Google
  • AI-generated photos and why I start with real ones
  • AI tools that help: Canva, Descript and Claude
  • Good Company: Cafe Patachou, and why consistency doesn't have to mean sameness
  • Putting your last brand session to work

Show notes: https://kelliwhitephotography.com/?p=5253

Work with me: https://kelliwhitephotography.com/ways-to-work-together

Say hi on Instagram: @kelliwhitecreative

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