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#114: Why B2B Marketers Should Be Practitioners?

#114: Why B2B Marketers Should Be Practitioners?

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In this episode of the Purposeful Marketing Podcast, Aaron, Mary, and Kevin delve into performance marketing, emphasizing the importance of being a practitioner in the field.

They discuss how understanding the audience and creating engaging content can lead to successful marketing outcomes.

The conversation highlights the significance of creative hooks and offers in capturing attention and driving action and building brand trust in challenging times.

The episode wraps up with key takeaways on the necessity of continuous practice in marketing efforts.

Subscribe to the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Purposeful Marketing Podcast.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

~Market with purpose for the everyday practitioner ~

Connect with the hosts:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary Keough⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Aaron Weekes⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠James Boeckmann⁠⁠⁠

Connect with the guest:

⁠⁠Kevin McClary

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