"It's the worst feeling, no matter how minor the incident is that you are witnessing, whether you come up on it or you're in the middle of it and just not be prepared to have, to be able to help." —Valerie Lavin

Valerie Lavin is a retired U.S. Army First Sergeant with over two decades of military service. Following her transition from active duty, Valerie embarked on a successful journey into entrepreneurship. She co-founded Luminary Global, a company that provides emergency and trauma kits to first responders, military personnel, and everyday households, catering to both beginner and experienced preppers. Valerie is deeply embedded in the veteran business community. She is passionate about aiding veterans in their post-military transitions, sharing her own experiences and lessons learned, particularly emphasizing the importance of building a strong business infrastructure and honest communication with clients.

Connect with Valerie Lavin:

• LinkedIn

• luminaryglobal.com

1. Valerie's transition from military service to entrepreneurship highlights the importance of being adaptable. Despite unforeseen challenges like the pandemic, Valerie and her team pivoted and thrived.

2. Valerie emphasized the necessity of having a solid infrastructure for a business. As business opportunities arise, having the right foundation ensures you can scale and succeed without faltering.

3. As Valerie discovered, working as part of a team — even a small one — can amplify creativity, problem-solving, and overall success.

• [05:44] Business challenges led to successful distributorship opportunities.

• [11:15] Military experience and agility set us apart.

• [17:36] Started a veteran staffing company; it failed.

• [21:57] Embrace personal growth; entrepreneurship reveals true self.

Connect with Gene:

• LinkedIn

• genemoran.com

Check Out These Resources:

• The Military Effect by Scott Manthorne