▶️ Full 5-part Hygiene Crisis series playlist: https://www.youtube.com/playlist?list=PLc5Ru9aNk5_M
📥 Free Resource: https://go.mydentalplaybook.com/resources/hygienist-recruiting-ad-template
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If you're struggling to hire hygienists, offering a higher hourly wage probably isn't the solution. In this episode, Gary Bird sits down with recruiting and operations leader Paige Mosquella to reveal why the best dental practices attract great hygienists without relying on expensive recruiting or bidding wars. Learn the mindset shift that can transform your hiring strategy and support long-term practice growth.

🔍What you’ll learn in this episode:
📌 Discover the PPP Hiring Framework (Pain, Paradise, Process) that makes job ads stand out.
📌 Build a continuous pipeline of hygienists using free recruiting platforms like Indeed and Facebook Groups.
📌 Create flexible scheduling systems that improve hiring and retention without sacrificing standards.
📌 Refresh recruiting ads consistently to attract new candidates instead of relying on one-time postings.
📌 Strengthen your employer brand through culture, Google reviews, and a modern practice experience to win top talent.

This is Episode 2 of 5 in the Hygiene Crisis series. Watch the complete series in order here: https://www.youtube.com/playlist?list=PLc5Ru9aNk5_M

Episode order: The State of the Hygiene Market / Recruiting / Onboarding and KPIs / Pay and Compensation / PPO vs. Fee-for-Service

Hosted by Gary Bird, a dental marketing expert, and featuring recruiting leader Paige Mosquella, this episode shares proven hiring strategies used by successful dental practices. Backed by insights from more than 1,195 dental offices, you'll learn practical systems that support hiring, practice growth, collections, fee-for-service success, and long-term scalability.

Subscribe for weekly playbooks that help dentists grow faster, lead better, and build a practice they love.

What we discuss:
00:00 Introduction and guest background
03:21 The importance of continuous posting and ad refreshment
05:02 The significance of refreshing creative content
05:31 Using free tools like Indeed and Facebook groups
07:45 The PPP framework: Pain, Paradise, Process
09:21 Addressing hygienists' need for flexibility
11:00 Flexible scheduling and work-life balance
13:00 The power of culture, reviews, and modern facilities
13:45 Process: Focusing on Standards and Training
15:18 Leading with benefits, not just pay

⬇️GUEST INFO⬇️
Paige Mosquella: Hygienist/Recruiter & Operations Leader at Hamblin Family Dentistry
Website: https://hamblinfamilydentistry.com/

🎧 Listen on:
Apple: http://bit.ly/4mvFu8g
Spotify: http://bit.ly/3Ugtnjc

🎯Support the Channel:
→ Follow + hit the bell 🔔
→ Give us 5 stars ⭐ if this episode helped

🚀 Ready to grow your practice? Book a free strategy call with Gary Bird's team → https://bit.ly/3IXIN9D

🙌 About the Show:
My Dental Playbook gives you real strategies to grow your dental practice from a dentist who's actually doing it! We cover everything: financially, operationally, mindset and clinically. Hosted by Dr. Blake Hamblin and Gary Bird, each episode delivers a new play you can run to get results with your team.

⬇️HOSTS INFO⬇️
🧑🏼‍⚕️Dr. Blake Hamblin: Doctor/Practice Owner at Hamblin Family Dentistry
🌐Website: https://hamblinfamilydentistry.com/
👋Facebook: https://www.facebook.com/blake.hamblin

🐐Gary Bird: Founding Owner at SMC National, a Dental Growth Partner
🌐Website: https://thegarybird.com/
👋Facebook: https://www.facebook.com/thegarybird

#DentalMarketing #DentalPodcast #PracticeGrowth #MyDentalPlaybook