Most business owners spend years building a company without knowing what it is worth, whether it is actually sellable, or what would happen if they needed to step away.

Ryan McKinney talks with James Gorzynski, CEPA, business broker and Certified Exit Planner, about preparing a business for a successful transition. They discuss the difference between exit planning and simply listing a business for sale, why many profitable companies remain difficult to sell, how buyers evaluate risk, and the financial records, systems, leadership, and recurring revenue that can strengthen a company’s value.

James also explains why owners should begin planning years before a potential sale, the range of exit options available beyond selling to a third party, and how working backward from your desired outcome can help you build a stronger, more transferable business today.

Connect With James

• James Gorzynski on LinkedIn
• Certified Exit Planners
• James at NewLeaf Brokerage
• NewLeaf Business Brokerage

James brings more than 17 years of accounting, tax, and financial-strategy experience to exit planning, valuation, brokerage, and due diligence. Certified Exit Planners identifies him as its Certified Exit Planner, while NewLeaf Brokerage lists him as a business broker.

Want some help with your business?

• Discovery Call — $149
• Exploratory Deep Dive — $500