『👻 Your Old Web Pages Are Getting GHOSTED by AI and Nobody Told You | Ep. 4』のカバーアート

👻 Your Old Web Pages Are Getting GHOSTED by AI and Nobody Told You | Ep. 4

👻 Your Old Web Pages Are Getting GHOSTED by AI and Nobody Told You | Ep. 4

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Google is punishing sites that pump out lazy AI content, yet the AI tools themselves still reward cheesy listicles and quietly ignore any page you haven’t touched in a year. Jay Schwedelson calls it the 1995 version of the internet, and Daniel Murray explains why a retargeting text with a real deadline got him to click. Plus a Halloween rant about parents using babies as candy spokespeople, and a skincare mishap that had Instagram genuinely worried.

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Best Moments:

(02:43) Google’s spam crackdown targets AI content, scraped posts, and spammy backlinks

(03:38) Pages that haven’t been updated in a year are two times less likely to get cited by AI

(05:35) Listicles beat every other content format in AI results, cheesy or not

(06:04) Adding schema to your site code did nothing for AI visibility

(06:46) A retargeting offer with a 2:00 PM deadline that really expired, and why that matters

(08:09) Retargeting is still one of the cheapest channels if you treat it as its own program

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