In this episode of Licensed to Explore with Rohit, Rohit Khubchandani sits down with Richard Fitzgerald — entrepreneur, media visionary, and Founder CEO of Augustus Media, the company behind Lovin Dubai, Smashi TV, and some of the Middle East’s most influential digital media brands.

Richard shares the journey of building a media empire in Dubai — from launching Lovin Dubai as a startup to creating a regional content powerhouse reaching millions across the Middle East. This conversation dives into entrepreneurship, digital storytelling, creator culture, leadership, business growth, and the mindset required to stay ahead in today’s fast-changing media landscape.

From scaling brands and navigating the creator economy to discussing AI, audience psychology, and the future of content, this episode explores what it truly takes to build influence in the modern world.

💥 In this episode:

The story behind building Lovin DubaiScaling

Augustus Media across the Middle East

Media, money entrepreneurial mindset

Digital storytelling creator culture

The future of content, AI audience engagement

Leadership, resilience business growth

Dubai’s rise as a global media innovation hub

Lessons from building impactful digital brands

📍 Available on Spotify, Apple Podcasts, Amazon Music, Anghami Deezer

🎧 Exclusively hosted on Podeo

🔗 Connect with Richard Fitzgerald

Instagram: https://www.instagram.com/fitzyrichard/

LinkedIn: https://www.linkedin.com/in/richfitzgerald/

Linktree: https://linktr.ee/fitzyrichard

🔗 Explore Augustus Media Ventures

Lovin Dubai: https://www.instagram.com/lovindubai/

Augustus Media: https://www.instagram.com/augustus_media/

Smashi TV: https://www.instagram.com/smashitv/

🎙️ Host: Rohit Khubchandani

Instagram: @rkbond007

TikTok: @rkbond_007

YouTube: @rkbond007

LinkedIn: Rohit Khubchandani

Website: www.rohitkhubchandani.com