Is radio still the greatest music platform ever created?

In this episode of the Blinding Talent Music Industry Podcast, Mark Adams sits down with one of UK radio’s most respected figures - Jo Hart, founder of Hart Media and a radio plugger with over 36 years in the music industry.

Across her career, Jo has helped secure radio success for an incredible list of artists including Britney Spears, Justin Timberlake, Usher, Red Hot Chili Peppers, Nick Cave, Jamie Cullum, Enter Shikari and many more.

Together, Mark and Jo unpack the real power of radio in modern music marketing - from BBC Introducing and community radio through to national playlists, tastemaker DJs and the role radio still plays alongside streaming, TikTok and social media.

They discuss BBC Introducing, tastemaker DJs, streaming vs radio, TikTok, AI, and how artists like Adele, Dua Lipa, Ed Sheeran, Olivia Dean and Myles Smith were built over time - proving that lasting careers are rarely created by one viral moment alone.

They also explore:

• Why radio was the original algorithm
• What makes a true “radio record”
• Why one viral moment won’t build a lasting career
• The role of human tastemakers in an AI-driven world
• Why hearing your song on the radio still feels magical

If you’re an artist, manager, label or music marketer trying to understand how records actually break in 2026 — this episode is packed with real-world insight from two people who’ve spent decades at the coalface of music discovery.

Follow Blinding Talent:

Instagram: @blindingtalentinsta

TikTok: @blindingtalent

Website: blindingtalent.com

#MusicIndustry #RadioPlugger #BBCIntroducing #MusicMarketing #SpotifyGrowth #ArtistDevelopment #MusicBusiness #Podcast #BlindingTalent #RadioPromotion

Please rate, like and subscribe it really helps us get bigger and better guests.

Hosted on Acast. See acast.com/privacy for more information.