『This Is Strategy』のカバーアート

This Is Strategy

Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)

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タイトルを¥1,849で購入し、 プレミアムプランに登録する ¥1,750で会員登録し購入
期間限定:2026年1月29日(日本時間)に終了
2026年1月29日までプレミアムプランが3か月 月額99円キャンペーン開催中。詳細はこちら
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会員登録は4か月目以降は月額1,500円で自動更新します。いつでも退会できます。
オーディオブック・ポッドキャスト・オリジナル作品など数十万以上の対象作品が聴き放題。
オーディオブックをお得な会員価格で購入できます。
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This Is Strategy

著者: Seth Godin
ナレーター: Seth Godin
タイトルを¥1,849で購入し、 プレミアムプランに登録する ¥1,750で会員登録し購入

期間限定:2026年1月29日(日本時間)に終了

30日間の無料体験後は月額¥1500で自動更新します。いつでも退会できます。

¥2,500 で購入

¥2,500 で購入

概要

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller.

From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world.


"With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think Again

In this unique and thought-provoking book, Godin shares insights on strategy through a series of powerful reflections and observations that will reshape how you approach problems, make decisions, and create change.

“Creating tomorrow by repeating yesterday is not a useful way forward.”

“Every strategy requires choice. And those choices often involve saying ‘no’ to things we could do, but won’t do.”

“It’s not easy to persuade someone to want what you want. It’s much more productive to find people who already want to go where you’d like to take them.”

This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face.

You’ll discover how to:
  • Identify your "smallest viable audience" and make remarkable work they can't ignore
  • Understand and influence the systems shaping our world
  • Prioritize long-term thinking over instant gratification
  • Make smart, purposeful choices that shape a better tomorrow

Who this book is for:
  • Leaders who want to think more deeply about their impact
  • Entrepreneurs tired of conventional business advice
  • Change-makers seeking lasting transformation in their career and community
  • Anyone feeling stuck in outdated systems and looking for a fresh perspective

Strategy turns our effort into impact. Your journey to better thinking starts here.
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