
Survival to Success
Leading Small, High-Growth Enterprises
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ナレーター:
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Michael Johnson
このコンテンツについて
“THERE IS NO MORE EXCITING, BUT LONELY VOYAGE THAN STARTING A COMPANY. . . .
“. . .and Brooks and Starsia have provided the ideal companion for that ride—filled with valuable insights from successful founders who have made that trip.”
—BOB HIGGINS, Co-Founder, Highland Capital and Causeway,
Former Senior Lecturer in Entrepreneurship at Harvard Business School
Survival to Success describes the unique challenges of entrepreneurial leadership and offers a succinct guide for successfully leading small, high-growth enterprises.
Drawing on original research, in-depth interviews, and first-hand experience, the authors offer tried and true guideposts to lessen the anxiety of being an entrepreneurial leader and increase the chances of success for the entrepreneurial organization, including:
- Understanding the key components of effective leadership in any setting, large and small, non-profit and for profit;
- Building a highly functioning team;
- Managing under the stress of continually limited financial resources;
- Establishing an organizational culture consistent with the values of the CEO and the mission of the organization;
- Maintaining organizational energy and morale in the face of daily pressures and threats to survival.
This is an essential companion for the leader, advisor or sponsor of the entrepreneurial enterprise, as well as the business student wanting to better understand not only the pressures but the exhilaration of being a successful business leader.
©2025 Peter Brooks and Gerry Starsia (P)2025 Peter Brooks and Gerry Starsia批評家のレビュー
“There is no more exciting, but lonely voyage than starting a company...and Brooks and Starsia have provided the ideal companion for that ride—filled with valuable insights from successful founders who have made that trip.” —BOB HIGGINS, Co-Founder, Highland Capital and Causeway, Former Senior Lecturer in Entrepreneurship at Harvard Business School