Succession by Design
How to Exit Your Company for Maximum Financial and Legacy Impact
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Rickel Hayes
Most business owners spend more time planning their annual vacation than planning their business succession. Then they wonder why 75% of exits end in regret, family conflict, and financial disappointment. But it doesn’t have to be that way.
The entrepreneurs who get succession right don’t just stumble into success—they follow proven strategies that align family relationships, business value, and personal goals into a cohesive plan. Succession by Design reveals these strategies through real stories of triumph and tragedy: the ranch family that’s thrived for seven generations, the plumbing company that quintupled its value through proper planning, and the video store owner who walked away wealthy while his competitor lost everything.
Whether your exit is five years away or fifty, the decisions you make today determine whether your transition becomes your greatest achievement or your biggest regret. Succession planning isn’t about the end of your business—it’s about the beginning of your legacy. Learn how to design a succession that protects what matters most while unlocking the future you’ve always envisioned.
©2025 David Chaney and Madison Chaney (P)2026 David Chaney and Madison Chaney