Audible会員は対象作品が聴き放題、2か月無料体験キャンペーン中
-
Stirring It Up
- ナレーター： Gary Hirshberg
- 再生時間： 5 時間 44 分
商品を追加できませんでした
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
聴き放題対象外タイトルです。Audible会員登録で、非会員価格の30％OFFで購入できます。
Stirring It Up
あらすじ・解説
From the beginning, Stonyfield Farm turned conventional business practices on their head and grew to become the world's largest organic-yogurt producer.
What Gary Hirshberg saw early on was that organic isn't just about food. It's a way of thinking that embraces cyclical, non-linear resource use where waste from one action becomes food for another. The company has enjoyed a compounded annual growth rate of more than 26 percent for 13 straight years, while the yogurt category as a whole has grown at a much slower pace of 6-8 percent.
Hirshberg shares the secrets that helped his company skyrocket to success, and argues that traditional business practices are ultimately counterproductive and have helped create many of the problems that threaten to make the world uninhabitable. Hirshberg will explain how Stonyfield's counterintuitive way of doing business demonstrates that companies can be environmentally conscious, and will prove that in doing so, they can make bigger profits than their more conventional counterparts. This book will appeal both to consumers who want quality and a better world, and companies who want steady profits and growth.