Mandi Graziano used to think “sales'' was a dirty word.

Then she made a living out of it and realized we all need sales in every aspect of our lives, not just business. Sales Tales: The Hustle, Humor, and Lessons From a Life in Sales is Graziano’s passionately told, vibrantly funny account chronicling her colorful career in sales, the skills she gained, and the lessons learned over the last 20-plus years.

Honest, entertaining, and overflowing with practical tips and strategies, Sales Tales follows the order of a typical sale: from prospecting, networking, building relationships, making presentations, closing the deal, and running a business through a crisis, or as she calls it, “disaster selling”.

Included are deep-dives into the finest nuances of the sales process, laugh-out-loud humor, and fascinating anecdotes that illuminate the importance of:

• Building lasting business relationships
• Creative and memorable selling tactics
• Time management
• Firing clients
• Understanding the value of your product or service
• Defining your Business Bedside Manner™

Woven throughout are relatable stories that bring the lessons to life and underscore the wit and wisdom in every situation—even the awkward ones.

Whether you’re a business owner who needs customers, an entrepreneur looking for investors, a sales person at any level of your career, or a parent desperately seeking negotiation tactics to convince your kids to go to bed, you need good sales skills. Sales Tales is sure to resonate within the business world and beyond.