Mavericks at Work
Why the Most Original Minds in Business Win
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Mavericks at Work
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Barrett Whitener
このコンテンツについて
The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious audiences, profiling some of the most exciting - and often eccentric - CEOs in the United States, while detailing their remarkable strategies for success.
Who’s going to write the next chapter in the saga of American business? Who’s going to chronicle the best way to compete, the new way to win? That’s the mission of Mavericks at Work, a book that profiles a network of rebels who are creating a new business model that makes use of fresh principles and captures what it means to be a state-of-the-art organization. Including such pioneering companies as ING Direct, Southwest Airlines, Pixar, HBO, Anthropologie, Craigslist, Netflix, and Commerce Bank, this book is nothing short of a lively new intellectual agenda for business.
©2006 William C. Taylor and Polly LaBarre (P)2006 HarperCollins Publishers批評家のレビュー
Audie Award finalist, Business Information/Education, 2007
"Conversational but rigorous, Taylor and Labarre's chipper exploration of imagination at work holds value for novice and journeyman business leaders." (Publishers Weekly)