『Drive』のカバーアート

Drive

The Surprising Truth about What Motivates Us

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期間限定:2026年10月19日(日本時間)に終了
2026年10月19日まで対象者限定でプレミアムプランが4か月 月額99円キャンペーン開催中。詳細はこちら。
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Drive

著者: Daniel H. Pink
ナレーター: Daniel H. Pink
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¥2,630 で購入

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10月19日まで。※適用条件あり
Forget everything you thought you knew about how to motivate people - at work, at school, at home. It's wrong. As Daniel H. Pink explains in his new book Drive: The Surprising Truth About What Motivates Us, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Along the way, he takes us to companies that are enlisting new approaches to motivation and introduces us to the scientists and entrepreneurs who are pointing a bold way forward. Drive is bursting with big ideas - the rare book that will change how you think and transform how you live.©2011 Canongate Books モチベーション・自己啓発 個人的成功 出世 自己啓発
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批評家のレビュー

"Provocative and fascinating" (MALCOLM GLADWELL)
"Pink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes"
"A bold and persuasive call to bring our understanding of human motivation out of the realm of folklore and into the realm of science . . . Drive will make you rethink everything you do to motivate yourself and those around you" (RICHARD WISEMAN, author of 59 Seconds and Quirkology)
"Inspiring"
"Punchy and energetic"
"What really drives high performance? In this eye-opening book, Daniel Pink draws on 40 years of science to offer some surprising answers. He shows the limits of carrots and sticks and explores the hard-headed power of autonomy, mastery, and purpose to help us work smarter and live better" (CHRIS ANDERSON, author of The Long Tail and Free)
"As Dan Pink's new book Drive argues, financial incentives are no longer enough to give a business an edge: in an economy driven by ideas and creativity, it's more effective to give workers a sense of purpose, of mastery, of autonomy over their time and their tasks. Because the only certainty in the decade to come is that disruptive change is going to continue to catch out businesses that are unprepared"
"Drive drives a stake through the bedrock of classic "if-then" motivational theory. It demonstrates in an entertaining way how self-motivated rewards provide their own behavioural alchemy, exposing the mismatch between what science knows and business does" (JAMES BORG, author of Persuasion: The Art of Influencing People)
"Drive is the rare book that will get you to think and inspire you to act. Pink makes a strong, science-based case for rethinking motivation - and then provides the tools you need to transform your life" (DR MEHMET OZ, co-author of You: The Owner's Manual)
"Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead"
"Daniel Pink argues that human motivation is mostly intrinsic – that it is not dependent on external factors, such as earnings or status – and that the aspects of our innate motivation can be divided into autonomy, mastery and purpose"
"Fascinating . . . If Pink's proselytizing helps persuade employers to make work more fulfilling, Drive will be a powerhouse"
"Pink's analysis-and new model-of motivation offers tremendous insight into our deepest nature"
"Pink makes a convincing case that organizations ignore intrinsic motivation at their peril"
"Persuasive . . .Harnessing the power of intrinsic motivation rather than extrinsic remuneration can be thoroughly satisfying and infinitely more rewarding"
"These lessons are worth repeating, and if more companies feel emboldened to follow Mr. Pink's advice, then so much the better"
"Important reading...an integral addition to a growing body of literature that argues for a radical shift in how businesses operate"
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