Dear Client
This Book Will Teach You How to Get What You Want from Creative People
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
2か月無料体験
プレミアムプラン無料体験
Dear Client
￥1,700 で購入
-
ナレーター：
-
Bonnie Siegler
-
著者：
-
Bonnie Siegler
このコンテンツについて
In a world where every business, brand, product, and service needs a strong visual identity, it’s critical for clients and creative professionals to work together. And the key to success, as with any relationship, is communication. In Dear Client, award-winning graphic designer Bonnie Siegler offers an invaluable step-by-step guide to how to talk so creatives will listen, and how to listen when creatives talk.
Written as a series of 46 honest, friendly lessons - “Know What You Like”, “Decide Who Will Decide”, “Focus Groups Suck”, “Don’t Say ‘Make It Yellow’, Say ‘Make It Sunny’”, “Serve Lunch During Lunchtime Meetings” - it shows exactly how to deal with the subjectivity, emotional pitfalls, and occasional chaos of a creative partnership. Here’s how to articulate your visual goals and set a clear, consistent direction. How to give feedback that works and avoid words that inhibit creative thinking. How to be open to something you didn’t imagine. And most of all, how to have fun, save money, and get the results you want.
©2018 Bonnie Siegler (P)2018 Brilliance Publishing, Inc., all rights reserved.