Audible会員は対象作品が聴き放題、2か月無料体験キャンペーン中
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Always On
- Digital Brand Strategy in a Big Data World
- ナレーター： Timothy Andrés Pabon
- 再生時間： 6 時間 8 分
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Audible会員プラン 無料体験
Always On
あらすじ・解説
From where do powerful strategies come? How do some companies develop strategies that enable them to outperform others regardless of the state of their industry or the economic climate? How does a company get the essentials to work in regard to the company's strategies, such as leadership buy-in and follow-through on implementations and performance management, without being slow, rigid, and check-box focused?
These are some of the questions asked by Arve Peder Overland in Always On: Digital Brand Strategy in a Big Data World.
Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.
It's a given in today's online marketplace that you are perceived as being always on. Make sure your governance programs for your systems and platforms keep it that way. Think fast, be agile, be ready - you're always on!