Artificial intelligence is transforming how organisations operate, and charities risk being left behind as the technology advances exponentially. This playbook provides practical, actionable guidance for charitable organisations seeking to implement AI thoughtfully and effectively.

Drawing from decades of experience working with leading UK charities and corporations, we offer a structured approach to help mission-driven organisations navigate the AI landscape.

The playbook covers:

Part one: Background to AI

• Clear explanations of AI fundamentals and why it matters for charities

• Analysis of potential risks, ethical considerations and environmental impacts

• A framework for establishing foundations: governance, mapping opportunities, managing change and securing team buy-inPart two: Practical implementation

• AI augmentation: How to enhance your team's capabilities through co-intelligence and effective prompting

• AI integration: Implementing AI directly into services and processes for greater efficiency and reach

• AI outsourcing: Working with providers to maximise value while managing risks

Rather than promoting hype, this playbook offers a balanced view that acknowledges both the immense potential of AI and the challenges it presents. It emphasises that success with AI comes through practical learning rather than perfect planning, with a focus on combining standardised approaches in novel ways to create scalable solutions.

Written specifically for UK charities, this guide helps organisations maintain their values and mission focus while adapting to a rapidly evolving technological landscape that demands a different approach from previous digital transformations.