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If you're aspiring to satisfy your customers, then you’re aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business. Acclaimed customer experience expert Jon Picoult explains why building customer loyalty requires leaving indelible positive impressions on everyone you work with - not just shaping their experiences, but also shaping their memories.

Some people are electrified by the idea of networking events, cold-calling, and dazzling total strangers with their winsome smiles, intriguing conversation, and charming personalities. But for introverts, meeting and talking to new people is like watching a horror movie where they are the star! In this groundbreaking work from a bona fide introvert master marketer, you will learn actionable strategies to create connections, build relationships, and establish loyal, repeat customers who are thrilled to refer you to everyone they know.

Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications. Renowned experts in the field, the authors draw on their extensive experience to present the essential principles of communication that demonstrate how advertising works.

Companies have invested thousands and even millions of dollars in CRM technology over the past decade, but frontline salespeople and sales executives alike are still groping for solutions. The problem of drift - a common phenomenon in which a prospect simply forgets about the product offering and goes dark - is persistent and rampant. Technology doesn't change behavior on its own. Behavior is changed by adopting better habits. The fact is, 44 percent of salespeople give up after one follow-up attempt. That sad reality presents a genuine opportunity.

¿Alguna vez te has preguntado por qué es que algunos vendedores o emprendedores parecen fluir hacia sus objetivos y metas, mientras que la gran mayoría simplemente lucha por lograr algunos o escasos resultados? En definitiva, yo sí. Me he hecho esa pregunta demasiadas veces, para ser sincero. Soy Manuel de la Cruz, y creo que la felicidad vende. Y vende fortunas cada día, puesto que la gente a tu alrededor añora como no te imaginas este sentimiento indescriptible. Y cuando tú reflejes en ti mismo eso que tu cliente está buscando, deseará cerrar ventas y hacer negocios contigo.

Some people have spent years struggling on their own and living in poverty, trying to develop the strong mindset that makes them a true power-closer. The King of Commission system is designed to program anyone’s mindset for automatic sales success. Salesmen and women all over the world are using affirmations to boost their sales closure rate. That makes the marketplace increasingly more competitive. Don’t fall behind and lose sales to your hungry competitors. Affirmations, like the ones in King of Commission, have helped shy rookie salespeople.

Hoy en día, quien no logra persuadir, por lo general, hace lo que los demás hacen, sigue órdenes, no es totalmente feliz, pero, por lo menos, se siente cómodo. Cómodo con la falsa idea de seguridad. Por otro lado, quien posee el arte de la persuasión, logra todo lo que desea, vive sus sueños, y desarrolla su potencial al máximo. Gracias a este audiolibro aprenderás herramientas básicas y funcionales sobre cómo vender sin vender, estrategias de venta comprobadas y 100% efectivas, cómo superar las expectativas de tus clientes, y mucho más.

Was macht den professionellen Verkäufer aus? Talent? Einsatz? Know-how? Die Antworten gehen von den Grundlagen im Denken bis hin zu extrem treffsicheren Geheimtipps. Aus vielen Strategien, Rezepten und Ideen ist dieses Handbuch entstanden, das als Standardwerk für den Verkauf dient, um eine Top-Performance zu erreichen.

In den Köpfen vieler Selbstständiger und Unternehmer spuken sie herum: Ängste, einen wichtigen Deal nicht eingelocht zu bekommen, Sorgen, wo die Kunden der Zukunft herkommen sollen. Gerhard Gieschen gelingt vor dem Hintergrund seiner 40jährigen Erfahrung als Unternehmer und Unternehmensberater, diese Gespenster zu vertreiben, und Sie mit einem völlig neuen Mindset in die nächsten Verkaufsabschlüsse zu schicken.

The future of work is here. More projects and fewer budgets mean that selecting the right person for the right project is imperative to success. Companies - from large MNCs to SMEs - have less wiggle room than ever before. Creative freelancers play a pivotal role in helping large corporations, SMEs, or start-up companies manage their internal resources and enable the use of exceptional, project-based talent. This audiobook aims to generate the next wave of "future Leaders" with entrepreneurial and self-employed mindsets.

With the explosion of direct-to-consumer online retailers, things have been heating up in the eCommerce industry. The differentiators of yesterday have become table stakes for modern brands - those that want to defend their position or gain market share will need to level up from foundational practices to advanced tactics. Opting in to Optimization provides a collection of principles that, when applied in a disciplined manner, has proven to help eCommerce leaders capitalize on unprecedented market demand and build sustainable, thriving businesses.

People have been talking about selling the same way for years. They might use different phrasing, but they’ve been saying the same things. “Don’t take no for an answer”! “Always be closing"! “You’re either born to sell, or you’re not". Well, guess what, times have changed. You don’t have to sell like that anymore! And no, you don’t have to be born with “the sales gene”. Anybody can succeed in sales, and better yet, everybody will find more success by being themselves.

Are you looking for a fast track to success in your sales, business, and personal life? Would you like to be able to sell anything to anybody and in any situation? This is not just another sales book. Using the science of persuasion and ©Power2Mind technology will totally transform your sales, business, and personal life. Includes ©Rapid Learning Accelerator Bonus Audio to fast track your success. This book is a shortcut and a fast-track to success. In this book, you will learn the hidden secrets of how people’s minds actually work.

Verkäufer, Vertriebler und Außendienstmitarbeiter aufgepasst! Dirk Schmidt schaffte bereits früh den beruflichen Aufstieg vom einfachen Industriekaufmann zum Inhaber eines Autohauses. Als mittlerweile erfolgreich tätiger Motivationstrainer gibt der Bestseller-Autor zahlreicher Motivationsbücher nun sein Verkaufswissen mit dem Ratgeber "DU bist das Produkt: Erfolgreich verkaufen in 8 Schritten" an den interessierten Leser weiter.

We live in a world where respect, gratitude, and appreciation have been replaced by efficiency, dismissiveness, and even fear of genuine connection. Sometimes, we don't stare up from our screens and devices long enough to realize there is even another person on the other side of the tweet or email. "Is anybody out there?" One thing is for sure: This speed of life has taken a toll on our basic use of good manners and etiquette. Nowhere is this more apparent than in the decline of professional business communications.

Who sets out to be the 341st-best cyclist in the world? Who sets out to be the fifth-best chess player? And who in their right mind sets out to be second, third, fourth, or even lower in their market or skill set? Mediocre people, that’s who. You are not mediocre. No; you are filled with greatness, passion, commitment, and conviction – and with the training that's inside this book, you will learn the skills necessary to be a killer on the phone. A headhunter! Let all those other posers fight over who’s coming in second.

If you want to discover how to sell door-to-door and achieve success as a door-to-door salesperson, then check out HowExpert Guide to Door to Door Sales. Door to door sales can be a callous industry to make a living. You have to have thick skin, the ability to handle rejection, and constantly maintain a positive attitude. For newcomers to this industry, the chances of being successful are slim to none. However, the results can be highly lucrative for the few who stick it out and manifest their gift of gab.

Real Insights is a definitive guide to becoming a successful real estate agent. Reality TV has misled viewers into believing a career in real estate is a fast track to millionaire status. But the truth is that real estate is a cut-throat industry. In this comprehensive guide to launching and nurturing a successful real estate career, John Graff carefully walks listeners through the challenges and opportunities new agents face. Real Insights is your guide to avoiding common mistakes so you can be one of the 20 percent of agents who succeed.

Vivir de la escritura no es fácil. Y menos fácil es vivir de los libros. El sector goza cada vez de mayor oferta y competitividad y publicar un libro es sólo el primer paso de una carrera de fondo. En esta nueva y ampliada edición de "Marketing para escritores" encontrarás todas las claves para vender y promocionar tu obra con éxito.

There are so many occasions when you need to negotiate, including when you interview for a new job, buy a car, look for a house, start a business, or purchase a secondhand item at a garage sale. Having solid negotiation skills can always help you get the best price or to forge the most successful long-term relationships. You’ve likely negotiated often in your life without really thinking about it or how you could have improved. Unfortunately, most people do not feel particularly confident about their negotiation skills.