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Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.

In the tradition of Phil Knight's Shoe Dog comes the incredible untold story of how Netflix went from concept to company—all revealed by cofounder and first CEO Marc Randolph. From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.

Over the past 25 years, Jason Calacanis has made a fortune investing in creators, spotting and helping build and fund a number of successful technology start-ups - investments that have earned him tens of millions of dollars. Now, in this enlightening guide that is sure to become the bible for 21st century investors, Calacanis takes potential angels step by step through his proven method of creating massive wealth: start-ups.

The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press - due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this audiobook to reveal how the techniques and strategies of design belong at every level of business. Change by Design is an audiobook for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

If you want a no nonsense "crash course" in how to sell your business for the best possible price you need to hear this book.

The Google Story is the definitive account of the populist media company powered by the world's most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.

Once in a while, a new platform is born, and a small number of people who harness its power are able to build the biggest brands of their time. You can be next. With over 800 million users and growing, TikTok is quickly becoming the most popular social media platform, leading influencers, brands and average joe’s to wonder “How can I use TikTok to grow my following”? We get it, tackling a new social media platform is a big challenge; but with great challenges come great opportunities, you just have to know how to do it.

Are you a gamer looking to start your own YouTube gaming channel? Look no further! This book is the perfect starting point to get your channel off the ground and into the web's eye. With gaming being all the rage with younger generations and YouTube becoming increasingly popular for people to post their own videos, it's time to join in on the fun and start your own YouTube gaming channel.

This brief, easy-to-understand and inspiring book has become a guide for thousands of people—giving them the tools they need to find their next move, trust themselves, and take action.

We live in a hierarchical world where experience has traditionally been the key to promotion. But that period is over! Straight, clear-cut career trajectories no longer exist. Industries disappear, job descriptions change, and people's interests and passions evolve. The key to riding this wave, entrepreneur James Altucher advises, is to constantly be curious about what's next, to be comfortable with uncertainty so you can keep navigating the rough waters ahead, and most importantly, to pursue the things that interest you.

Nearly half of all mergers and acquisitions involve private equity, but the world of PE can confuse even lifelong business professionals. For years, the #1 bestselling book The Private Equity Playbook has helped countless entrepreneurs, leaders, and CEOs like you successfully navigate the PE playing field. But much has changed since the book was released at the start of 2019. Adam Coffey knows the rapidly evolving PE game isn’t won with outdated tactics.

“What would Jeff do?” Since leaving Amazon to advise start-ups and corporations, John Rossman has been asked this question countless times by executives who want to know “the secret” behind Amazon’s historic success. In this step-by-step guide, he provides 50½ answers drawn from his experience as an Amazon executive - and shows today’s business leaders how to think like Amazon, strategize like Bezos, and beat the competition like nobody’s business.

Based on the highly acclaimed NPR podcast, How I Built This with Guy Raz, his book offers priceless insights and inspiration from the world’s top entrepreneurs on how to start, launch and build a successful venture.

The Invisible Power of Persuasion: Master Consumer Psychology to Sell More and Sell Better Want to increase sales effortlessly? Discover the hidden psychological triggers that make people buy! In today’s competitive world, understanding consumer psychology is no longer an option—it’s a necessity. Whether you're an entrepreneur, marketer, salesperson, or business owner, mastering the science of persuasion will set you apart from the competition.

Dr. Obruche Orugbo dives deep into the Igbo apprenticeship system, a remarkable cultural practice that turns aspiring individuals into skilled business owners. This book examines the system's historical background, its core structure, and the life-changing experiences of apprentices (Ikenga) who learn under the guidance of experienced mentors (Oga).

Von was träumst du wirklich? Schon früh wird uns beigebracht, dass es nur einen richtigen Weg gibt – gute Noten, ein sicherer Job und keine Misserfolge. Doch wenn wir diesem Pfad folgen, vergessen wir oft, innezuhalten und uns zu fragen: Was erfüllt mich eigentlich wirklich? Simon Squibb, Unternehmer, Angel Investor und TikTok-Star, hat es sich zur Aufgabe gemacht, Millionen junger Entrepreneuren dabei zu helfen, ihre wahre Leidenschaft zu entdecken, diese mutig zu verfolgen und die ersten Schritte Richtung Traumunternehmen zu wagen.

In this book, for the first time, Ridge and Kilmer-Purcell present the twelve principles that made the biggest difference in their entrepreneurial journey, and show how these principles are relevant for anyone ready to defy the odds and grow a brand that matters.

This groundbreaking literary collaboration spearheaded by Dr. Constance Craig-Mason, MRFC® is set to change the financial landscape for BIPOC families and small business owners across the nation. "Money TALK$ Vol III" is a remarkable book author by 24 accomplished, African American financial thought-leaders from across the world, each bringing their unique expertise to the table. This collective effort aims to ignite a spark of financial wisdom, empowerment, and lasting change within communities that have been historically underserved.

A Practical Guide to Deploying AI Agents to Streamline Operations, Enhance Customer Service, and Reduce Costs is your comprehensive companion for integrating AI agents into your workflows—whether you're running a startup, scaling a small business, or optimizing an enterprise.

Street smart is one of those phrases we hear a lot but rarely think about. Everyone wants to be street smart, but as Yaser Qandeel discovered in his experience and research for this book, it means many different, even contradictory, things to different people. How to Be Street Smart clears up the confusion and shows anyone who really wants to be street smart how to go about it step by step. For Yaser, being street smart is more than just a term in the dictionary or a trendy catchphrase.

AI Empire is your 2-in-1 blueprint for unlocking financial freedom, automating your income, and turning simple ideas into thriving ventures — using the world’s most powerful tool: ChatGPT. Whether you’re a first-time entrepreneur, side hustler, or small business dreamer, this book will guide you step by step from concept to cash flow — with zero fluff and all strategy.

Ready to build a passive income stream that works while you sleep? This game-changing book reveals how to harness AI-powered tools like ChatGPT to generate effortless earnings—without the grind of traditional work.

The first comprehensive guide designed to help college, high school, and youth athletes navigate the name, image, and likeness (NIL) rights they've gained since 2021, The Athlete's NIL Playbook walks listeners through NIL rules, opportunities, and red flags, showing them how to build a personal brand, find deals, reach out to companies, and negotiate terms.

In today's environment of partial attention and isolating remote work, few things are more satisfying than group experiences that produce powerful, meaningful connections and output. But this kind of enlivening, collective work doesn't happen by chance. It must be consciously designed and purposefully activated—in a team, an organization, and a culture. The good news is that making space for this kind of work doesn't have to be hard. There's a technique available to everyone, with no special certification required: gamestorming.

Bill Hansen is considered one of the top caterers in the United States, having served U.S. presidents, celebrities, Pope John Paul II, and scores of Fortune 500 corporations in a career that’s spanned over five decades. He’s catered more than 10,000 weddings across South Florida—and has the bridezilla and success stories to prove it.

Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.

The dramatic inside story of the first four historic flights that launched SpaceX - and Elon Musk - from a shaky startup into the world's leading-edge rocket company.

Launch to Last is the value-first roadmap for modern entrepreneurs who want to build meaningful, profitable, and lasting businesses—without burning out or selling their soul. In this practical, no-fluff guide, you’ll discover a step-by-step blueprint to go from idea to scalable business—with real validation, real systems, and real customer connection.

Unlock your highest potential without the grind. Effortless Discipline Blueprint reveals an eight-step system that helps you stop chasing hustle, reduce unnecessary struggle, and achieve more by focusing on what truly matters.

Unlock the tools, strategies, and mindset you need to thrive in the digital world with three exceptional books in one. Whether you're starting from scratch or looking to scale, this all-in-one resource delivers the most up-to-date techniques in AI marketing, digital strategy, and social media monetization.