検索キーワード： 制作 "Pearson" 予測・戦略的計画

Customers demystified! The truth and nothing but the truth! Simply the best thinking on how you can move customers to buy... buy more... and keep on buying! This book reveals 50 bite-size, easy-to-use techniques for finding and keeping highly profitable customers.

Everything you need to know to drive and sustain successful change...what really works!

You'll learn how to generate and test business ideas, and pick the one that's best for you... select the right entry strategy... name and locate your business... raise capital... build your team and get expert advice... protect your business secrets and intellectual property... effectively brand your business and market its offerings... handle pricing, distribution, and sales... manage your finances to specific objectives... prepare for growth... and even maintain your work/life balance as an entrepreneur.

Human beings have astonishing genetic vulnerabilities. More than half of us will die from complex diseases that trace directly to those vulnerabilities, and the modern world we've created places us at unprecedented risk from them. In It Takes a Genome, Greg Gibson posits a revolutionary new hypothesis: Our genome is out of equilibrium, both with itself and its environment. Simply put, our genes aren't coping well with modern culture.

Everything you need to know to make smarter, better decisions - in business and in life!