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Verbal Judo, Second Edition has descriptive copy which is not yet available from the Publisher...

Les tropes sont partout : sur les réseaux sociaux, nichés au cœur des intrigues... Ils nourrissent les attentes des lecteurs et guident les auteurs. Mais que sont les tropes, précisément ? À quoi servent-ils vraiment ? Et surtout, comment manier ces « clichés » sans en devenir un soi-même ?

Creating a successful writing career in today’s complex, competitive publishing environment can feel like forging through a jungle built on quicksand with only a fountain pen and a dream. In an ever-changing industry where you’re expected to master both craft and business—juggling your writing with marketing demands, budget constraints, social media, and more—how do you maintain your passion and build a thriving writing career? This is a survival manual for authors.

Abridged CDs * 2 CDs, 2 hours A wide-ranging, exhortatory look at the pleasures of great conversation, including strategies for how to bring it about, from the witty pen of an Englishwoman wise in its ways...

Analogies are far more complex than their SAT stereotype and lie at the very core of human cognition and creativity. Once we become aware of this, we start seeing them everywhere - in ads, apps, political debates, legal arguments, logos, and euphemisms, to name just a few. At their very best, analogies inspire new ways of thinking, enable invention, and motivate people to action. Unfortunately, not every analogy that rings true is true. That's why, at their worst, analogies can deceive, manipulate, or mislead us into disaster.

No matter what the speaking challenge is, this inspirational book will help listeners perform with passion, power, and persuasion - at the top of their game. Whether chasing a job, planning a pitch, giving a speech at a wedding, or presenting to one or 1,000 people, listeners of It's Not What You Say will discover how to use the rule of three to win any audience over.

The Horologicon (or book of hours) contains the most extraordinary words in the English language, arranged according to what hour of the day you might need them. From Mark Forsyth, the author of the number-one international best seller The Etymologicon comes an audiobook of weird words for familiar situations. From ante-jentacular to snudge by way of quafftide and wamblecropt, at last you can say, with utter accuracy, exactly what you mean.

Hey there, future GMAT conqueror! Let me tell you, you've just taken a fantastic first step. Right now, you’re holding a book that isn’t just another long, dry list of vocabulary words. This is your personal key to mastering the language of the GMAT — but with a twist. Instead of memorizing and forgetting, we're making vocabulary unforgettable. Think mnemonics, stories, even a bit of humor. This book makes each word something you'll understand, remember, and actually know how to use — not just for test day but long after.

How to Write Sales Copy is the guide you need! We will teach you how to write sales copy in seven easy steps. This guide is designed to provide you with all the tools you need in a concise, easy-to-understand format that will answer all your burning questions and get you on your way to successful copywriting. To be a successful copywriter, you must define your audience, what moves them to act, and how to make them feel important and valued. You must know how to structure your copy in a way that will keep readers on task, interested, and feeling satisfied.

Leading voice coach John Henny has trained a range of individuals, from superstar singers to top-tier executives, in mastering their voices for maximum impact. The Compelling Speaker will guide you in unearthing your voice's natural rhythm and melody, captivating interest through variations in pitch, tone, and pace.

John Gaspard's More Popcorn Principles: The Sequel! (Further Cinematic Storytelling Strategies for Novelists) is an illuminating guide that takes you on a cinematic journey, revealing the secrets to crafting compelling narratives and characters that resonate. This book is an invaluable tool for any aspiring or seasoned novelist, blending Gaspard's deep understanding of the art of storytelling with inspiration from the world of film.

The Easiest and Fastest Way to Learn German With Pimsleur you’ll become conversational in German — to understand and be understood — quickly and effectively. You’ll learn vocabulary, grammar, and pronunciation together through conversation. And our scientifically proven program will help...

Dissertation writers need strong, practical advice, as well as someone to assure them that their struggles aren't unique. Joan Bolker, midwife to more than one hundred dissertations and cofounder of the Harvard Writing Center, offers invaluable suggestions for the graduate-student writer.

Do you struggle to find the right words in important moments? Do nerves, lack of clarity, or uncertainty about your audience hold you back from speaking with confidence? How to Speak Effectively Anywhere by Melanie Nash is your complete guide to mastering communication in every setting—from the workplace to social gatherings, from formal speeches to casual conversations. This book takes you step by step through the skills that turn ordinary communication into powerful connection.

Authoring Future Voices is your all in one roadmap for writing, publishing and thriving in today's fast evolving world of books and digital storytelling. Written by Siddharth sharma, a doctor turned author with a passion for creativity, this book guides you from finding your voice to launching your book—and beyond.

A quiet invitation to return to yourself and the page. Centered on the Page is a collection of 52 meditations for writers who crave stillness, encouragement, and a deeper connection to their creative voice. Each minute offers a gentle pause, a thoughtful reflection, and an affirmation to help you move forward with clarity and care. You don't need a perfect plan or hours of free time. All you need is a moment. Open to any meditation and let it guide you toward trust, truth, and the next right word. This is not just a book about writing. It is a book about listening. About honoring your voice.

Your story is a dungeon. Let’s go raid it. Is there a story trapped inside you, waiting to be rescued by your inner adventurer? Most writing advice sucks. It’s either too vague to be useful or so rigid it strangles your creativity. It treats writing like a chore, when it should feel like the most addictive game you’ve ever played. It’s time to flip the board over. The Writer’s Campaign is a gamified, RPG-inspired system designed to get you from a blank page to a finished first draft.

The French point of view: “La langue anglaise n’existe pas. C’est du français mal prononcé.” (“The English language doesn’t exist. It is badly pronounced French.”) Georges Clemenceau, French Prime Minister, 1917-1920.

If you’re on the fence about self-publishing, or are feeling overwhelmed and confused by the contradictory information you’ve heard, The Red-Hot Truth About Self-Publishing a Book will cut through the hype and give you just the facts you need to make the decision that’s right for you.

The acclaimed author of Sins of My Father shares the secrets of writing a new, transformative kind of memoir. Into being is an essential guide to writing radical and empowering memoir. Drawing on her experience as a memoirist and a teacher of creative writing, Lily Dunn presents the ground-breaking idea that the craft of memoir itself can offer a form of transformation.