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This unique book enables communicators of all kinds to think on their feet, even when taken by surprise. It is the ideal book for corporate trainers, speakers, and teachers who do not want to be caught in a pinch. Lowe provides presenters with the basic skills necessary to incorporate improvisational thinking and speaking into their own presentational style. The pathways opened by this ancient theater form can transform a presenter's most fundamental approaches to teaching, training, and communicating.

The Austrian economist Ludwig von Mises is increasingly recognized as one of the most important originators of modern economic thought. This book studies his ideas in a clear and systematic way and pulls out from Mises's own writings the main themes of his work. Mises's central theme is an emphasis on microeconomics. All real economic decisions, he insists, are taken by particular people at particular times and places; the motivating forces, therefore, are personal and psychological.

Throughout her illustrious career, Charlotte Beers has been a CEO, a chairman, an undersecretary of state, and the first woman to appear on the cover of Fortune magazine. But none of those titles compare to what Charlotte is called today: a teacher, educating women across the United States and Europe on how to break the glass ceiling in what she calls “the era of forging ahead for women.” Now, Charlotte shares her extensive knowledge and experience in I’d Rather Be in Charge, detailing concrete solutions to the most serious issue facing working women today....

Paco Underhill, the author of the hugely successful Why We Buy and Call of the Mall, reports on the growing importance of women in everybody’s marketplace - what makes a package, product, space, or service “female friendly”. Underhill offers a tour of the world’s marketplace - with shrewd observations and practical applications to help everybody adapt to the new realities.

As individuals, companies, and countries struggle to recover from the economic crisis, many are narrowly focused on forecasts for the next week, month, or quarter. Yet they should be asking what the global economy will look like in the years to come—where will the long-term risks and opportunities arise? These are the questions that Daniel Altman confronts in his provocative and indispensable book.

Growing numbers of Americans are doing work that they care about and enjoy. But they're frustrated by stagnant wages, shrinking health coverage, shaky pension plans, and company polices that make it more difficult for them to do their jobs well. Corporate executives may be becoming less loyal to their employees, but those same employees still want to be loyal to their company.

If you're like most women, you have more worries, wishes, and chores than you can keep track of. You may crave a sense of order and control but have no idea how to attain it and thus find yourself coping with a thousand daily details.

Set against the colorful backdrop of the California wine industry, True to Our Roots is the story of how Paul Dolan led his California company, Fetzer Vineyards, to become a model for sustainable businesses everywhere. His respect for the environment, responsibility to his community, avoidance of chemicals, and a humanistic approach to his employees will provide inspiration and guidance for executives and managers attempting to build or sustain a modern and healthy organization, while creating value.

Debra Traverso tells you how to prepare for the surprises most likely to throw small businesses off course. She helps you anticipate both predictable hurdles and devastating ordeals, so that no crisis will catch you off guard. No need to waste emotions, time, and money when a crisis hits: you can get a good night's sleep!

Outsmarting Goliath confronts this paradox: many of today's consumers turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-size-fits-all service and impersonal sales help. Yet a single phone call, a cleverly crafted letter, a stunning catalogue, winning ad, or a well-prepared face-to-face presentation can change a customer's perception.

Here's the first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications. This groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax, as well as via e-mail and the Internet.

From the top ad people all over the world - the ones who create the best television commercials and ads: the ones you love, the ones you remember, the ones you wish you had thought of yourself - come their own stories, in their own words, about the first work they ever did…and lived to talk about, barely. They talk about the zaniness and craziness; they talk about the good guys and the bad girls, and vice versa; they talk about things you think can only happen on television or in the movies but actually happened to these people. You may not believe what you hear, but in the ad world, you may not believe what you see, either.

Patrick Henry Hughes was born with a rare genetic disorder that left him without eyes and physically disabled. But he was also blessed with exceptional musical talent, able to play the piano at the age of two. Now, at age 19, he is a nationally known pianist, singer, and trumpeter who has performed at the Kennedy Center. But he's best known for playing in the University of Louisville marching band, while his devoted father pushes him in formation in his wheelchair.

Long before there was VHS versus Betamax, Windows versus Macintosh, or Blu-Ray versus HD-DVD, the first and nastiest standards war was fought over how electricity would be transmitted around the world: alternating current (AC) and direct current (DC). The savage showdown between AC and DC changed the lives of billions of people, shaped the modern technological age, and set the stage for all standards wars to follow.

The benefits of the levity effect are not conjecture but are built on extensive research and case studies from some of the world's most successful organizations. New York Times best-selling authors Adrian Gostick and Scott Christopher provide powerful examples from Boeing, Nike, KPMG, Yamaha, Enterprise, Zappos, and dozens of others, showing how lightening up can drive real business results.

Charm is good business. It can increase your income, boost your status, and establish and maintain your reputation. Most businesspeople don't fully understand the concept of charm. It ought to be a reflex, a conditioned response, to "turn on the charm" when dealing with customers, clients, associates, and employees, but it isn't. Charm draws customers. Charm gets noticed. But charm is only partly innate. Much of it is learned.

For this book, author Diane Conway approached a police officer, a waitress, a politician, a lawyer, a cab driver, and many others, and asked them each the same question: "What would you do if you had no fear?" The results, chronicled in this book, were both surprising and enlightening.

The Selling Edge explores the changing business environment of today's marketplace and identifies the tools and techniques to make you more efficient, more responsive, and, as a result, more successful in this highly competitive sales environment.

In the history of the Moody Bible Institute, founded in 1886 by shoe salesman turned revivalist Dwight Lyman Moody, Timothy Gloege finds an answer to why Christian ethics seem to go hand in hand with free-market capitalism.

This recording of the live presentation of "WorkHappier: Inspiring an Engaged Workplace" offers listeners practical methods forachieving a happier environment at work, at home, and at play. All of life isinterconnected. What affects one part seeps into the others. In addition,research shows that happier workplace environments are more productive, safer,and more profitable. This audio program is filled with a good measure of motivation and humor. Julie Ann's ideas will build a positive and productive environment into every business.