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How do the best salespeople become trusted advisors to top executives? How do they prepare the right message and get in front of the right influencers and decision-makers? How do they close major sales and establish loyalty for the long-term? The authors of this groundbreaking book took a novel approach to answer these questions by asking more than 500 senior decision-makers what they look for when salespeople call. What these top executives reveal will change the way you sell.

Informative and accessible, The Great 8 Pillars: ROI-Driven Marketing for Manufacturing Companies offers a step-by-step tutorial on crafting marketing strategies and value propositions, establishing ROI-driven goals, and defining key performance indicators. Chris teaches readers to build a professional marketing infrastructure that consistently delivers a return on investment—and to value marketing in the process.

Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.

Imagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved ethically and honestly. All you need is the help of one battle-tested guide, The Influence Game. Former Washington, DC lobbyist Stephanie Vance dispenses everything she's learned about effective (and, believe it or not, honest) persuasion.

Written in the depths of the Great Depression, How to Sell Your Way Through Life explores a crucial component of achievement: your ability to make the sale. Ringing eerily true in today's uncertain times, Hill's work takes a practical look at how, regardless of our occupation, we must all be salespeople at key points in our lives.

Analytics for Marketers is your essential guide to using data analytics to create more effective, targeted, and personalized marketing campaigns. Whether you're a seasoned marketer or just starting out, this book will help you harness predictive and prescriptive analytics to better understand your audience, allocate resources efficiently, and maximize ROI.

One of the biggest challenges faced by every sales professional during their career is learning to gain access to the decision-makers at companies, businesses, or organizations they hope to sell to. These decision makers – collectively known as the C-suite – tend to be intimidating, pose difficult questions, and are prone to making snap judgements about sales representatives during the first few minutes of any meeting.

Developed in conjunction with the consultative sales and challenger sales framework, the C.A.R.E. Methodology primarily seeks to alter your mindset and beliefs. This transformation enables you to confidently assist clients in a manner authentic to you while also being comfortable challenging them when it serves their best interests. It’s not so much about tactics, which can often be manipulative if not employed correctly, but rather about adopting a framework.

The Way of the Sales Samurai: The Mastery of Closing covers a wide range of closing techniques, from assumptive and alternative closes to trial closes and objection handling. You will learn how to create a sense of urgency, address customer concerns, and navigate the final stages of the sales process with confidence and grace. Packed with practical insights and actionable strategies, this audiobook guides you through the nuances of closing sales in various situations, including B2B and B2C contexts.

The Way of the Sales Samurai: The Art of Prospecting is a comprehensive guide that equips sales professionals with the skills and mindset needed to master the art of prospecting.

Sales is a profession and needs to be treated that way. Learning your craft and what it takes to close business from others is the fastest way to success. Most of the time, being able to sell better than the next guy in the door is often all that you need—but that's easier said than done.

Imagine you and another street cart vendor in Jamaica are both selling the same exact mango—same source, same price. What can you do to differentiate yourself? You don’t have to sound or dress a certain way; that’s the Hollywood image of the smooth-talking salesperson, not reality. Anyone can thrive in sales and distinguish themselves in a crowded marketplace—if they have a strong desire to succeed, a belief that they can, and an intentional strategy.

An immature young man from the streets of New Orleans wisecracks his way out of a job, and into sales–a career for which he is completely unprepared. Join Thaddeus Tucker on his amazing journey, alongside a colorful ensemble of characters, as he grows into a top performing sales professional and acquires invaluable life lessons along the way.

It's an all-too-common tale, told across just about every sales department around the world: The newest salesperson on the team has strong credentials and crushed it during the interview. But now that they're hired, they can't sell a thing! The top responsibility of a sales manager is not to make numbers. It’s to build, develop, and retain a high-performing sales team (so they can make the numbers). The biggest detriment to this objective is adding toxicity to the team. Part of this book discusses why sales managers should avoid hiring toxic salespeople and how.

Shopify is an online e-commerce service that allows users to create and run online stores to sell physical products. It offers online retailers a suite of services to simplify the process of running an online store for small merchants. Shopify is a very effective means to earn a passive income. Dropshipping is one of the key investments that pays the most lucrative income. This audiobook explains all that be accomplished with Shopify and provides in-depth details of a person can get started with their own e-commerce service.

Are you ready to conquer your call reluctance? That is the promise of this book! Everybody is promoting something, and most of us have some resistance to the process of getting other people interested in whatever you are offering. The resources in this book are a reflection of 30-plus years as a full-time sales performance coach. This information has helped thousands of people break through their barriers and find the will to make the prospecting calls they need to make.

Transform your passion for sewing into a profitable couture business with Bespoke Couture Business Secrets – your essential audiobook guide to mastering your craft, building your brand, and achieving financial success in luxury fashion. Packed with actionable strategies and insider insights, this audiobook empowers you to turn couture dreams into reality. Discover how to: Choose Your Specialty: Identify and align your unique niche. Build Irresistible Offers: Craft compelling offers that showcase your skills.

Kai Frazier is a mother raising her 10-year-old daughter, Michaela... alone. Happily married for over 10 years, never dreaming she would have to build a new life for the two of them–she now faces difficult and unwanted decisions.

Just like with starting any business, there are some basic steps entrepreneurs must take when starting an online boutique and/or store of any kind. The entrepreneur must be committed to the entrepreneurial process for the business to generate income as well as to create business solutions to problems that will help communities as well as jump-starting the economy. There are some steps to starting online boutiques and/or stores you’ll need to consider. Knowledge is power and to become powerful in business one must arm themselves with that knowledge.

This book is a must listen for business owners, leadership teams and marketers who want to stop acting tactically and start making big strategic moves to create unfair advantages in their businesses. Marketing is one of the most misunderstood but crucial areas of business. Most of us are drowning in the ever-expanding lists of marketing tactics and do not understand that acting strategic is the solution to gain business breakthrough, simplification, efficiency and effectiveness.