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They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question, and everyone will lie to you at least a little. As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it, and it's worth doing right.

More than 65 percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic, and proven approach of performing Market Validation in advance of making a large product investment.

Introducing the definitive guide to conquering the Texas Real Estate License Exam, your one-way ticket to a lucrative and fulfilling career in real estate. Whether you're a first-time test-taker or have faced setbacks, this book is your ultimate resource for guaranteed success.

Introducing the definitive guide to conquering the Florida Real Estate License Exam, your one-way ticket to a lucrative and fulfilling career in real estate. Whether you're a first-time test-taker or have faced setbacks, this book is your ultimate resource for guaranteed success.

Introducing the definitive guide to conquering the New York Real Estate License Exam, your one-way ticket to a lucrative and fulfilling career in real estate. Whether you're a first-time test-taker or have faced setbacks, this book is your ultimate resource for guaranteed success.

Real Estate Agent License Exam Prep & Study Guide for All 50 States: Tips, Tricks, and Techniques to Ace the Test your First Time" is a comprehensive and essential resource designed to assist aspiring real estate agents in successfully passing their licensing exams across all 50 states in the USA. This guide is crafted to provide candidates with a focused and effective study approach, empowering them to tackle the exam with confidence and achieve success on their first attempt.