検索キーワード： "Rivers" ビジネス

Rivers in the Desert follows the remarkable career of William Mulholland, the visionary who engineered the rise of Los Angeles as the greatest American city west of the Mississippi. He sought to transform the sparse and barren desert into an inhabitable environment by designing the longest aqueduct in the Western Hemisphere, bringing water from the mountains to support a large city. This "fascinating history" chronicles Mulholland's dramatic ascension to wealth and fame - followed by his tragic downfall after the sudden collapse of the dam he had constructed.

The story of Deaver Brown & Cross River facing two critical sales presentations to move forward the company created by Deaver Brown & Alex Goodwin. Contains key background information and analysis, plus 16 crucial questions for students to review to make their work more productive and meaningful. This is one of the few pure sales cases offered in business and MBA programs. Versions of this story are contained in Babson, Texas, Stanford, and Harvard case studies.

When he built two shacks to see greengrocery and knitting wool to housewives in Holloway, all Bernard Lewis wanted was to make a decent living.