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In this collection of Jeff Bezos' writings - his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas - you'll gain an insider's view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes listeners inside Google headquarters - the Googleplex - to explain how Google works.

The best companies in the world discover what their customers desire - and then deliver it in memorable and deeply human experiences. How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success

Compared with other currencies, blockchain-managed money markets are more straightforward and transparent. It is easier to monitor, understand, and assess the quality of their "full-faith and credit." Money Without Boundaries shows how not only money, but also the process of borrowing and lending, will evolve to be conducted in a 100% trusted, secure, transparent, open architecture environment. Anderson begins with a history of money and discusses the rise of cryptocurrency, concluding with a comparison of decentralized money markets to all other alternatives.

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.

Compete in the digital world with pragmatic strategies for success. Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today's digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand.

Digital platforms are changing the rules of competition in the global economy. Until recently, it took Fortune 500 companies an average of 20 years to reach billion-dollar market valuations. Successful platforms now reach that milestone in an average of four years. In The Platform Paradox, Wharton professor Mauro F. Guillén highlights a key incongruity in this new world. Most platforms considered to be successful have triumphed in only some, rather than all, parts of the world. There are very few truly global digital platforms.

Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service.

In the stormy seas of today's world economy, organizations need people to own their work, not just rent a spot on the organizational chart. All Hands on Deck is a fun story that is both a business strategy book about creating competitive advantage through corporate culture and a personal development book that will inspire listeners to be more committed and engaged with their work and their organizations. Drawing upon the wisdom of some of the greatest and most beloved business leaders of the 20th century, this essential guide:

This guide from New York Times best-selling author Donald Miller is a must-have for any marketing professional or small business owner who wants grow their business. It will teach you how to create and implement a sales funnel that will increase traffic and drive sales.

Drawing on his experience as a web designer, marketing consultant, and successful entrepreneur, Paul J. Scott breaks key web startup concepts into easy-to-use tips and advice. Whether you’re looking to revolutionize an industry or just change your own life, this is the one book you need before launching your online business.

YouTube has over two billion users. So no matter what field your business operates in, that’s a huge market for you to take advantage of. The secret to making an impact is to stand out early on. And The YouTube Blueprint will show you exactly how to do just that—play by play. YouTube is a gold mine of opportunity for every small business owner. So if you want to stand out from the crowd and make sure your brand is a name people will never forget, then you need this audiobook today!

Dive into a world of wisdom, hope, and motivation with Elevate Your Spirit. This captivating book is a carefully curated collection of timeless quotes from visionaries, thinkers, and leaders who have shaped the course of history. From conquering adversity to unlocking your inner potential, this book brims with powerful insights that will uplift your soul, ignite your passion, and guide you on a journey towards a brighter, more inspired future

The adage, “go to school, get good grades, get a job, work hard, and make money,” is no longer valid. Working for a living will not make you wealthy. Now is the time to “work smarter, not harder.” You can make money in various ways, at any time and from anywhere. You can generate money while walking, conversing, commuting, surfing, etc. You can even make money during the time you spend at your regular 9-5 job! All you need to know is how to manage your time, develop new ideas, and have a burning desire to be wealthy.

Most businesses still believe that having a high-quality website alone is enough to be successful online. They're wrong, too, because websites of quality have a very small role to play on the internet. These websites only help you connect to the company, and their impact is no longer effective. So, What’s next? What should an organization do to improve its online presence? Just put, your company needs to market itself. It wants to publish its services and products on the Web across networks. It must also find ways to reach more users online and share their brand messages.

Discover passive income strategies that everyday people are using to take back control of their time and make the most of their lives in 2019. Yes, you can now live the lifestyle you’ve always dreamed about and enjoy multiple streams of income. If you are sick and tired of making your boss rich, working hard for little pay, living paycheck to paycheck, or just want to dramatically upgrade your current lifestyle, this is the book that can change everything.

Leverage the power of social media for exponential growth for your business while learning how to build a powerful and sustainable online brand while minimizing costs and maximizing profits! This audiobook bundle includes two titles: Book 1: Social Media Marketing for the Future: Strategies for 2020 and Beyond and Book 2: Command the Crowd: The Art of Crafting An Online Presence and Becoming a Social Media Powerhouse.

Have you wondered what it'd be like to be financially free? Have you imagined how it would feel like if money wasn't an issue? Are you done hearing about wealth and ready to create some for yourself? Not sure where to start, or which online business model is best to start making money online? This book will give you the steps and strategies you need to start building passive income streams. These beginner business models are great models that anyone can start.

WordPress is being utilized by over 23.3 percent of the outstanding 10 million websites. It is the also the most renowned blogging system in use on the web, with almost 60 million active websites. In this lesson, several teachings will be provided to help those who like to engage in the strong and growing online competition, and the primary tool that they must have is a website. Here are lessons on how to build a WordPress website for your own domain, from scratch, even if you are a complete beginner.

Have you wondered what it'd be like to be financially free? Have you imagined how it would feel like if money wasn't an issue? Are you done reading about wealth and ready to create some for yourself? Not sure where to start, or which online business model is best to start making money online? This book will give you the steps and strategies you need to start building passive income streams.